We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.
Read MoreHow Winter Weather, Layering and ‘Indoor Outerwear’ Can Power Your Next Promo
Editorial Type: Tips and Tools
Promotions Planner: New Year, New Promo
Start presenting ideas to clients for campaigns centered on January observances.
Read MorePRINTING United Expo 2024: Panelists Detail How To Be Successful in Both Print & Promo
At last week’s PRINTING United Expo in Las Vegas, which clocked in at nearly 1 million square feet and attracted approximately 30,000 global attendees, Brendan Menapace moderated a panel discussion of four print industry veterans who have mastered the intricacies of selling promo and espoused the lucrative allure of the branded merch sales channel.
Read MorePRINTING UNITED EXPO 2024: Maintaining Margins With Print-On-Demand
We live in a society where we can get everything within a few clicks. We expect things fast because we’ve grown accustomed to everything being fast. A combination of technological advancements in print, allowing for decorating much more than just apparel, as well as technological advancements in society creating an internet age where anyone can…
Read MoreHow Often Should You Follow Up on a Sales Prospect?
Watch this week’s Short Attention Span Sales Tip here. Good morning! “How often should I follow up with a prospect?” Now there is a popular question. Here’s my answer: One January a few years ago now, my wife and I visited a car dealership. We chatted with 2 salespeople (it was a slow foot traffic…
Read MoreT-Shirt Takeover: Heavyweight Tees Dominate the 2020s
Style moves in a cycle, promo T-shirt specialists say. “It’s just the natural progression of fashion,” says Michelle Yu, creative director of design at Bella+Canvas (asi/39590). “Everything comes full circle.” Bella+Canvas’ (asi/39590) new heavyweight shirt collection, which includes the 3010 6-oz. Heavyweight Tees shown here, combines comfort and style, director of…
Read MoreHarnessing the Lasting Branding Power of Writing Instruments
Pens and writing instruments have long-lasting brand appeal thanks to borrowing, sharing, and everyday usage. Learn about the latest trends.
Read MoreThe Cannabis Market Is Growing: How Print and Promo Distributors Can Grow Alongside It
Expanding legalization and changing perception have made the cannabis market one of the most opportunity-filled for distributors of both print and promotional products. But, there’s still a lot they should learn before they jump in.
Read MoreHow Distributors and Suppliers Can Use Contract Decorators for Difficult Jobs
Promo firms that decorate in-house often outsource decoration jobs that might be expensive or require equipment that they don’t have in-house.
Read More5 Ideas for Plastic Free July
July is about more than fireworks and cookouts. For millions of people around the world, it’s also a time to raise awareness about plastic pollution – and take active measures to cut down on waste.
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