It’s important to have a sustainability plan in place and to be prepared to speak with your customers about it on a deeper level.
Read MoreMastering the Sustainability Conversation With Customers
Editorial Type: Tips and Tools
Endless Fun With Direct Mail
Endless folds offer a unique way to showcase your product or service, ensuring your piece stands out and is remembered. Because this format is uncommon, it creates a strong impression and is often shared with others.
Read MoreTarget Report: Print Everything, Everywhere, All at One Place
Enabled by continual development of digital print technologies, almost everything we use has images printed on it in one form or another. Just about anything we can imagine being printed, can be printed, and is.
Read MoreIncrease Sales in 2025 With Four Trends in Apparel and Hard Goods
Whether it’s items inspired by retail apparel or products that come with built-in mechanisms for proving sustainability metrics, end-buyers know what they want in the new year – and suppliers are coming out with new products to meet those needs.
Read MoreThe Print Sales Opportunity of Tags and Labels
Tags and labels may get overlooked, but they’re a more than $20 billion product category replete with opportunity. Learn how to capitalize on that here.
Read MoreResolving To Highlight the Converging Worlds of Print, Promo & Decoration
In the inaugural episode of Branding Together – a monthly video podcast hosted jointly by ASI and the PRINTING United Alliance – Editors Theresa Hegel and Cassie Green discuss the most important things print should know about promo and vice versa.
Read MoreFrom Mailbox to Memory: Creating Impact Through Touch
When designed thoughtfully, tactile mail creates memorable and shareable experiences. It’s not just about sending mail — it’s about creating a physical connection.
Read MoreA Printer’s Guide to Success With Promo
This five-pronged primer delivers strategies and stories to help printing pros power up sales by making merch part of their business arsenal.
Read MoreYou Know the Steps. Can You Convert?
Every day I see people posting and sharing how to grow followers. I concede that’s important, but it isn’t the main thing. Knowing how to convert is the main thing.
Read MoreASI Orlando 2025: How To ‘Flex’ Your Sales Style
Mimi Brown of AMP Up Success discussed how identifying personality traits can help distributors develop their business acumen and close more sales.
Read More