Marco Boer, vice president of I.T. Strategies and keynote presenter at this year’s Wide-Format Summit, answers questions submitted by event attendees. This week’s question: How can I reduce costs?
Read MoreHow To Reduce Printing Costs
Editorial Type: Tips and Tools
ASI Webinar Covers Made-in-USA Boom & Tariff Strategies
A quartet of industry experts joined ASI President and CEO Tim Andrews to discuss the present and future of American manufacturing and how to position yourself for success.
Read MoreMaximize Impact With Short-Term Event Graphics
With tight deadlines and fast turnarounds, printers need materials that install easily and remove cleanly — without any hassle.
Read MoreQ&A: How To Build Strong Client Relationships
A Counselor Award-winning distributor and Counselor Top 40 supplier sales rep share their best tips to create long-lasting bonds.
Read MoreWhy Bands Should Take Their Merch Beyond T-Shirts & Posters
Bon Iver’s gigantic campaign for its new album shows the power of aligning with premium brands and tapping into unique products.
Read MoreDecoration Trends To Watch in 2025
Digital direct-to-film transfers and UV-cured inks are increasingly popular in promo.
Read MoreA New Day in Drinkware Decoration
Whether it’s big, bold designs or understated logos, distributors and suppliers are adopting an innovative approach toward branding tumblers and mugs.
Read MoreMoving Into the Decal and Sticker Opportunity
They might seem like a throw-away, or something only packaging companies can truly make a profit on, but the reality is that stickers and decals may be a revenue center your shop isn’t currently taking full advantage of.
Read MoreA Quick-Hit Course in Social Media Success
These strategies and best practices will help promo pros leverage social platforms to maximize their business-building effects.
Read MoreTarget Report: Experiential Graphics Under the Lights
There was a time when signage and event graphics were primarily viewed as an extension of commercial print. That time has passed.
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