Here are five overarching trends in the health care vertical for wide format printers and print distributors.
Read MoreEditorial Type: Tips and Tools
Far From Cookie-Cutter: Lasting Brand Opportunities with Food Promos
Corporate and consumer food gift sales reached $33 billion in 2021, according to Edible Arrangements. The tally is expected to keep growing as companies increasingly use food gifts to maintain relationships with clients, employees and partners.
Read MoreBeyond the Brown Bag: Lessons From the Failed Wendy’s ‘SpongeBob’ Campaign & ‘Dopamine Design’
The fast-food brand fell short of customers’ technicolor expectations with its latest co-branding effort, and the internet has not been silent about it.
Read MoreASI Power Summit 2024: Lessons Learned From Top Industry Leaders
Top promo executives weighed in on adapting to change and leadership challenges.
Read More5 Ways To Leverage Lead Scoring
Develop a strategy to determine which leads are likely to become paying customers.
Read MoreTackle Wide-Format Sports Floor Graphics with Ease
When it’s game time, the graphics on the court, on the field, and under the ice must look sharp. Here’s a glimpse at what it takes to enter this arena.
Read MoreHow Winter Weather, Layering and ‘Indoor Outerwear’ Can Power Your Next Promo
We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.
Read MorePromotions Planner: New Year, New Promo
Start presenting ideas to clients for campaigns centered on January observances.
Read MorePRINTING United Expo 2024: Panelists Detail How To Be Successful in Both Print & Promo
At last week’s PRINTING United Expo in Las Vegas, which clocked in at nearly 1 million square feet and attracted approximately 30,000 global attendees, Brendan Menapace moderated a panel discussion of four print industry veterans who have mastered the intricacies of selling promo and espoused the lucrative allure of the branded merch sales channel.
Read MorePRINTING UNITED EXPO 2024: Maintaining Margins With Print-On-Demand
We live in a society where we can get everything within a few clicks. We expect things fast because we’ve grown accustomed to everything being fast. A combination of technological advancements in print, allowing for decorating much more than just apparel, as well as technological advancements in society creating an internet age where anyone can…
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