Whether it’s big, bold designs or understated logos, distributors and suppliers are adopting an innovative approach toward branding tumblers and mugs.
Read MoreEditorial Type: Tips and Tools
Moving Into the Decal and Sticker Opportunity
They might seem like a throw-away, or something only packaging companies can truly make a profit on, but the reality is that stickers and decals may be a revenue center your shop isn’t currently taking full advantage of.
Read MoreA Quick-Hit Course in Social Media Success
These strategies and best practices will help promo pros leverage social platforms to maximize their business-building effects.
Read MoreTarget Report: Experiential Graphics Under the Lights
There was a time when signage and event graphics were primarily viewed as an extension of commercial print. That time has passed.
Read MoreASI Fort Worth 2025: Torsten Gross Delivers Marketing Motivation in Energizing Keynote
For Gross – a competitive race car driver, marketing executive and C6 quadriplegic – finding success is all about embracing both failure and our biggest weaknesses.
Read MoreASI Fort Worth 2025: The Benefits of Adding Print to Your Business
A Power Session panel featured best practices from three distributors who offer both promo and print services to their clients.
Read MoreExploring 7 Popular Decoration Techniques for Promo Products
Here’s a look at some of the most popular decoration techniques and how they can best be used on promo apparel (plus, a bonus technique).
Read MoreASI Fort Worth 2025: Hone Your Social Selling Skills
Sameena Safdar, founder & CEO of digital marketing consultancy Amplify Your Voice, offered best practices to build relationships with prospects on social media and turn them into clients.
Read MoreASI Fort Worth 2025: Differentiating Your Apparel Offerings To Elevate Your Brand
Lizz Reidy and Jenna Sackett of Stahls’ demoed a variety of decoration placements and strategies to make promo apparel stand out in a populated market.
Read MoreHow Mailers Can Build Better Relationships With Printers
PRINTING United Alliance Media Brands Senior Editor Toni McQuilken gave a presentation to the Greater Portland Postal Customer Council (GPPCC) about how mailers can foster strong relationships with printers to help their direct mail campaigns in the long run.
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