Counselor editors share takeaways from the Q3 sales report, including uneven sales growth, challenges with shipping delays and continued industry persistence.
Read MorePromo Insiders: Breaking Down Promo’s Q3 Growth, Cost Pressures & What’s Next
Editorial Type: Trends/Analysis
The Next Inkjet Investment May Be Beyond the Press
As providers move more work to inkjet, the performance of the press is only one part of overall production performance.
Read MoreHow 1 Special-Edition Library Card Could Boost Readership
Commemorative library cards across the U.S. have been shown to drive new library sign-ups in huge numbers.
Read MoreBranding Together: In Search of the ‘Unicorn’ Who Can Sell Both Print & Promo
Dana Schumacher of Quality Resource Group shares her insights on the differences between selling commercial print and promotional products – and how to succeed at both.
Read MoreWhat the 2026 Data Says About Promo Suppliers
In this interview, Brendan Menapace, content director of Print & Promo Marketing, breaks down key findings from the 2026 supplier data; explores how small, midsize, and large suppliers approach business differently; and shares insights into the challenges they’re navigating and strategies for overcoming them.
Read MoreChoosing Outerwear That Works Everywhere
Quality fabrics, retail-inspired details and everyday versatility have made branded outerwear a wardrobe staple that goes far beyond the office.
Read MoreWriting Instruments: Seeing the Appeal on Paper
Quality, intentionality and sustainability are critical to creating a successful campaign featuring writing instruments.
Read MoreThe Full Package: Mastering the Art of Kitting
A well-executed kit full of cohesive promo products can look like magic to the customer.
Read MorePolitical Uncertainty Continues To Impact Businesses
With the midterm elections rapidly approaching, everything from tariff policies to taxes, to trade regulations are very much in flux.
Read MoreViral & Attention-Getting Promo From the 2026 Midterm Elections
From cheeky slogans and campaign promises to internet memes, these candidates are taking political merch beyond the standard logo tee.
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