For apparel decorators looking to diversify, branching out into hard goods is a smart move, whether it means pairing name-brand drinkware with an embroidered quarter-zip in a new hire kit or adding name badges and lanyards to an employee uniforming program
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By reducing inventory risk and expanding choice, print on demand is fundamentally changing the economics of the promo industry.
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While it’s not a slam dunk, wearing company-branded T-shirts seems to have a positive effect on how much Sharks are willing to invest in a company, particularly in later seasons.
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With the ability to more easily create textured embellishment now within reach for most businesses, the question has shifted from “Can we produce texture effectively?” to “When does texture create measurable commercial value?”
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A modern yet vintage-style tee isn’t an oxymoron.
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Sustainability is no longer a marketing add-on or a niche concern. It’s quickly becoming a core business strategy and a major competitive differentiator for print providers.
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What happens when your customer’s next print buyer is not a person visiting your website, emailing a CSR or calling for a quote, but an AI agent tasked with finding the best supplier and placing the order?
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We used State of the Industry findings, ASI Research metrics and broader economic data to determine if these well-worn business clichés hold up.
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Graduation celebrations, company retreats, golf tournaments, music festivals, tourism campaigns, sporting events and sponsor activations all create demand for branded merchandise.
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As distributors narrow their supplier networks, they’re doubling down on trusted partners while still keeping an eye on promising newcomers.
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