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Editorial Type: Trends/Analysis

State of M&A in the Packaging Segment: Recap & Forecast

As we end a year that was healthy overall for mergers and acquisitions in the printing industry, it’s a good moment to assess what drove the activity in 2025 and what’s likely to carry the momentum forward into 2026.

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Color Reflections’ Eric Berger on Recent Wide-Format Advancements

Eric Berger, owner of Color Reflections, discusses how technological advancements in wide-format may have made it more accessible to the average print service provider, but unless you really hone in on your craft, you may not stand out.

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Direct-Mail Predictions for 2026

Here are the practical, grounded trends that could shape direct mail in the year ahead, and ideas marketers can use now to stay ahead of the curve.

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Making Sense of M&A Activity in the Apparel Decorating Community

A quick word on mergers and acquisitions in the apparel industry and what it means going into 2026.

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Top Promo Takeaways From the November U.S. Jobs Report

Job gains in healthcare and construction and losses in warehousing represent opportunities and pain points for branded-merch companies.

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Counselor 2025 Product of the Year: Personalized Accessories

Personalized accessories, from stickers to patches to straw toppers, have transformed classic promo items into a playground for personal expression.

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Beyond the Product: Closing the Sustainability Disconnect

“Sustainability needs to be integrated into your business philosophy.”

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Five Trends To Keep an Eye on in 2026

Here are five trends we believe will influence the converging worlds of print and promotional products in the months to come.

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Thinking Beyond Recyclability: A Holistic Approach to Sustainable Packaging

In an era where sustainability is no longer a brand differentiator but an expectation, packaging decisions have become a defining element of corporate responsibility.

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Bipartisan Bill Seeks Transparency on AI-Driven Job Losses

The AI-Related Job Impacts Clarity Act would require some companies to disclose workforce changes driven by adoption of the technology.

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