The platform has been growing into a standard and in-demand assessment tool for the promo industry.
Read MoreThe EcoVadis Effect: How It’s Driving Sustainability in Supply Chains
Editorial Type: Trends/Analysis
Forecasting 2025 Promo Trends
Mary Furto of Counselor Top 40 supplier PCNA discusses consumer purchasing habits and their impact on industry products on the cusp of a new year.
Read More2024 ASI Media Product of the Year: Yard Signs
Throughout a fiercely contested election, political signs became the symbol of choice for a divided nation.
Read MoreUnderstanding M&A Trends in Wide-Format Printing
We sat down with Mark Hahn, senior managing director and founder, Graphic Arts Advisors, to get his perspective on what wide-format printers need to know about M&A activity.
Read MoreHow the 2025 Color of the Year Picks Reflect Groundedness and Sustainability
Pantone isn’t the only company that chooses a color of the year. Take a look at some of the other shades that companies believe will capture the 2025 vibe.
Read MorePromo Lessons From the Golden Globes Swag Bag Worth $1 Million
This year’s gift bag is a real bag that uses trendy branding and even finds space for print.
Read More3 Ideas for Using Pantone’s 2025 Color of the Year Mocha Mousse
The earthy brown hue gives off cozy vibes. Here is some inspiration on how to use that for promotional campaigns.
Read MoreThese 10 Mega Trends Are Driving Success in the Printing Industry
Peter Schaefer, a partner at New Direction Partners, discussed ways that the converging printing, promo and packaging industries can thrive.
Read MoreWhy Is There So Much ‘Wicked’ Merch?
The over-the-top marketing campaign for the Broadway hit’s film adaptation helped boost it to a box office record for opening weekend.
Read MorePromo Insiders: 6 Markets To Target Now With Print
In this podcast, Rusty Pepper of Taylor OnDemand shares tips for selling print to clients in six of promo’s top sectors.
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