The “Indiana Jones and the Dial of Destiny” promos include fun, immersive experiences in Disney parks and handsome leather jackets. However, signage and printed text within the jackets are full of spelling errors, which take away from the items’ overall appeal.
Read MoreEditorial Type: Trends/Analysis
3 of Our Favorite Baseball Promos from the MLB Season (So Far)
Baseball is back, baby, and it’s faster than ever. Whether you’re pro- or anti-pitch clock, there’s a lot to be excited about with the return of the Major League Baseball season. Here in Philadelphia, we’re pretty excited about our NL champion Phillies hopefully making it back to the World Series. But, all across the league,…
Read MoreB.J. Novak’s ‘Chain’ Restaurant Concept Is an Exhausting and Exclusive Branding Experience
B.J. Novak’s Chain restaurant concept is a parody of sorts, taking pieces of America’s fast food culture and turning it into an elevated dining experience using incredibly detailed branding. But where fast food is so accessible, this feels like a patronizingly exclusive endeavor, even down to the promotional items.
Read MoreLouboutin’s ‘Pool Party’ Display at Neiman Marcus Is an Experiential Hit
Christian Louboutin took over a Neiman’s store in Dallas for a fully-branded experience promoting its new merchandise capsule. Across the 3,000 sq. Ft. Space on the store’s main floor, there was a simulated pool, a “Loubi” bar, lounge chairs, palm trees, lifeguards in swim trunks, and more.
Read MoreHow Premium Brands Can Elevate Your Promotion
Longevity is a primary concern for promotional products buyers. Not only are they thinking about the environmental friendliness of a product — things like reusable drinkware and eco-friendly apparel are in high demand — they also want their logo to live on as much as possible. The way to do that is to give end-users…
Read MorePizza Hut Continues ‘Newstalgia’ With Mini Basketballs and Pizza Box Hoops
With the return of the NCAA Tournament, Pizza Hut is also bringing back a beloved promotional item that fans haven’t seen since the 1990s: mini basketball and special pizza boxes that transform into a basketball hoop.
Read MoreTesla Branding Iron from ‘Cyber Rodeo’ Event Now Available to the General Public
When Tesla hosted its “Cyber Rodeo” event to commemorate the company’s new Austin headquarters, we reported that there were Tesla-branded branding irons available to attendees because, at this point, why not? They were exclusive to the Austin event, but Tesla recently put them up on the company’s store.
Read MoreWhy Is TikTok Obsessing Over Costco-Branded Apparel?
Costco’s branded apparel, featuring both its own logo and that of its house brand Kirkland Signature, is the hot new product on social media. So, what makes this apparel so sought-after aside from being hyped up on TikTok? We took a look at the decoration to try to figure it out.
Read MoreSilicon Valley Bank Merchandise Pops Up on eBay Following Collapse
Like clockwork, after Silicon Valley Bank went down last week, people started selling branded products like cardboard boxes, wine tumblers, hats, and apparel on eBay for marked up prices, trying to capitalize on the meme-worthy moment and exclusivity.
Read MoreALDI Is Back with Another Great Branded Product Line
ALDI is back with another ALDI Gear apparel drop. Their biggest one to date, it includes hats, socks, slides, sweatshirts, polos, and sweatpants. The line also includes accessories like drinkware, a fanny pack, an umbrella, and keychain quarter holder for its shopping carts.
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