Dave Leskusky, president of PRINTING United Alliance, discussed the state of the print industry and ways promo distributors can offer print to diversify their revenue streams during an Education Day session in Chicago.
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Despite its demand, some suppliers believe headwear is still an undersold item in promo.
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Distributor sales collectively declined by 3.2% in Q2 2025, according to new findings from ASI Research, due to tariffs and buyer hesitancy.
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At the annual thINK Ahead Canon user group conference, printing industry trends and innovations took center stage.
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The printing industry is undergoing a significant transformation driven by technological innovation, shifting market demands, and economic pressures. In order to succeed, you need to both grow and maximize efficiencies.
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July might be peak summer, but for marketers, it’s the perfect time to start planning your fall direct mail campaigns.
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The KitAlbum bridges the CD era and streaming era, and uses print as part of the appeal.
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General Manager Brian Duran partially attributes MediaTree’s substantial sales growth this year to distributors getting creative with gift cards when tariffs disrupted plans.
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The mystery box concept comes with an element of rarity and surprise that keeps customers wanting more.
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High equipment costs, large footprints, and the belief that inkjet was only viable for high-volume operations created significant barriers to entry.
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