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Editorial Type: Trends/Analysis

Promo Insiders: The Reality & Future of AI

Two experts discuss how AI can transform your business and the best practices to start using it right now.

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ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs

ASI Media’s coverage of the return of print catalogs caught the eye of one of the biggest TV programs in the country

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What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?

It’s time to literally think outside the box (or can, or bottle).

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How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion

The generation’s eclectic and nonuniform style can be taken advantage of in a push toward personalization.

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The Triumphant Return of Physical Catalogs

Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.

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Gatorade & Adobe Team Up for AI-Generated Custom Water Bottles

It’s an interesting look into how AI could potentially be used in the promo industry.

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Are Supplier Credit Card Fees Warranted?

As more distributors pay for orders with credit cards, suppliers are charging fees to process the transactions – a sticky subject for promo companies.

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Securing Next-Generation Talent

Tech-savvy 20-somethings are entering the work world in force. Here’s how to attract and retain the best.

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How Winter Weather, Layering and ‘Indoor Outerwear’ Can Power Your Next Promo

We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.

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Custom Shoes Continue To Evolve in Promo

With Crocs recently becoming a listed ASI supplier, the appeal of branded footwear is on the rise.

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