Kate Vanmarum, sales representative for The Promo Addict Inc., discusses finding the right (literal) flavor profile for a campaign and pairing it with creative packaging.
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Why People Are Still the Future of Promo: A Message From (the Real) Tim Andrews
AI is a game-changing innovation, but the real power lies in how distributors and suppliers harness it to move our industry forward.
Read MoreGelato’s Henrik Muller-Hansen on Why the Printing Industry Is a Good Bet
The CEO and founder of Gelato, Henrik Muller-Hansen, sat down with Printing Impressions’ senior editor Toni McQuilken recently to chat about why he decided to bet big on the printing industry, and why he still believes there is a lot of opportunity and growth to be captured by savvy printers.
Read MoreConvergence Corner: Justin Washburn on Creating Repeat Business in Print & Promo
The owner of Full Throttle Marketing Powered by Proforma says the best thing a distributor can be for a client is a pain reliever.
Read MorePRINTING United Alliance Members Weigh in on the Biggest Opportunity in Print
PRINTING United Alliance members discuss where they see the greatest opportunities in today’s print industry.
Read MorePrint M&A Expectations & Predictions for 2026
Printing Impressions Editor Emeritus Mark Michelson and Peter Schaefer, partner at New Direction Partners, discuss some expectations and predictions for M&A in 2026.
Read MorePromo Insiders: How To Build an Authentic Brand With Atlanta Hawks CMO Melissa Proctor
The keynote speaker at ASI Orlando in January offers her top tips for brand relevance and connecting to target audiences in a crowded marketplace.
Read MoreKongsberg’s Stuart Fox on New Technologies, Meeting Customer Needs
Stuart Fox, president and CEO of Kongsberg Precision Cutting Systems, discusses new technologies displayed by the company at the 2025 PRINTING United Expo and how some of its systems offer streamlined capabilities and ease of us to meet the needs of those just adopting digital cutting technologies.
Read MorePromo Insiders: International Trade Negotiations, Supply Chain Destruction & the Legality of Trump’s Tariffs
In this episode of Promo Insiders, international trade and policy expert Babak Hafezi weighs in on what the future of tariffs could mean for promo businesses.
Read MoreBranding Together: Unboxing the Power of Custom Packaging
Lauren Davis and Sean Doherty of Box Genie explain the emotional impact of a well-designed unboxing experience and explore some current trends in packaging.
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