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Editorial Type: Video

Convergence Corner: How Tactive Blends Print & Promo, Digital & Physical, for Modern Solutions

Courtney Bills, CEO of Tactive, discusses her company’s recent acquisition and how print and promotional products work together to create “multisensory marketing for a digital world.”

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Resolving To Highlight the Converging Worlds of Print, Promo & Decoration

In the inaugural episode of Branding Together – a monthly video podcast hosted jointly by ASI and the PRINTING United Alliance – Editors Theresa Hegel and Cassie Green discuss the most important things print should know about promo and vice versa.

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Convergence Corner: How College Hill Maintains Its Local Roots Amid Growth & Expansion

Gabi Gebauer-Lewis of Pullman, WA, distributor College Hill details her company’s journey from selling T-shirts to college students to becoming a full-service one-stop shop for promo and print customers.

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Promo Insiders: Recapping Key Trends, Business-Building Strategies & Inspiration From ASI Orlando 2025

ASI Media’s Christopher Ruvo and Brendan Menapace sweep you through some of the most pertinent takeaways from promo’s first major trade show of the year.

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Driven by Sustainability, ARC’s In-plant Uses Signage Expertise To Give Campus a Facelift

IPI Editor Bob Neubauer toured the sign shop at American River College in Sacramento, California, and chatted with Supervisor Don Reid about how he uses the in-plant’s flatbed printer and automated cutter to repurpose old campus signage by printing over it, keeping that material out of the landfill and saving the college money.

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A Case for Mixed Media: Marrying Digital Printing & Embroidery

Apparelist caught up with Ed Levy of Hirsch Solutions at PRINTING United Expo, and he has one suggestion for taking digital printing to the next level: mixed media.  

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Convergence Corner Podcast: How One Proforma Owner Saw the Value in Print & Promo Together From the Start

Steven Flaughers, owner of Proforma 3rd Degree, discusses his history in print and promo, asking the right questions and finding the right opportunities in unexpected places.

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Savvy Strategies for Reviving Your Business or Brand

Stephanie Stuckey, chair of roadside oasis Stuckey’s, provides tips and tales that will help breathe fresh life into a business in this preview of her keynote at the ASI Show Orlando 2025.

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ASI Pavilion Will Help Attendees Seize Opportunities at PRINTING United Expo in 2026

Ashley Roberts, content director of Printing Impressions, sits down with Dave Leskusky, president of PRINTING United Alliance, to chat about the recently announced ASI Pavilion planned for PRINTING United Expo 2026 in Las Vegas, Nevada.

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Extended Producer Responsibility: What Is It & Why Does It Matter?

Andy Keller of ChicoBag, a member of the Promo for the Planet Editorial Advisory Board, talks about current and upcoming EPR legislation and how it will affect the industry.

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