Here in the U.S., some of our educational institutions have embraced the crested blazer as part of their uniform, while others have not. A hungry promo products distributor can find a lucrative sales opportunity in their non-uniformed school accounts. But how do you up-sell a blazer program to a principal who is only in the market for branded pens or notebooks?…
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Beast Gear Cooler
Now that winter is officially over—and please, don’t return—everyone’s getting prepared for a summer of fun. Vacations, waterslides, amusement parks, outdoor get-togethers and the sweet smell of barbecue in the air. Those delicious ice cream shops that are finally open for business after a long dreary winter. The summer is known for bringing lasting memories…
Read MoreGiveaways That Will Spice Up Your Marketing Mix During National BBQ Month
Food and drink have literally brought people together since the beginning of time, and BBQ is no exception. This ancient culinary method of cooking meat over a flame has been practiced for centuries. If you didn’t already know, May was National BBQ Month and there’s no better way to celebrate than to head outdoors, fire…
Read MoreLabel Stories: Environmentally Conscious Plant
You just got a request to bid 40,000 four-color paper labels on a 48-hour turnaround. It’s safe to say trees may not be the first things on your mind. But they’re on our minds, because using environmentally-certified, sustainable materials is a big part of who we are. So, in addition to fast, high-quality, high-value printing, we can help you pass a special “bonus” on to your customers…
Read MoreHow Custom Packaging Elevates a Product to the Next Level
Customized packaging elevates a promotional product to the next level. The packaging is decorated with full wrap four-color process. With customized packaging, you’re no longer just delivering promotional products, but rather offering a gift waiting to be unwrapped. Spector & Co. offers four customized packaging solutions—two options for pens, one option for journals and one…
Read MoreCheck Out These 3 Colors for Spring
Ahh, Spring! Fresh chilly mornings followed by blazing hot afternoons! Even though we can’t control the weather, we can make sure that you have 2019’s spring fashion all mapped out! It’s time to look fresh and feel good. With all the new spring trends coming in, this article has got you covered with a short…
Read MoreFashion Apparel Masterclass: Best for Business
What FAM Can Do For Your Business By now you’ve probably heard of our Fashion Apparel Masterclass, or FAM for short. For those who love higher learning, we had you at “masterclass,” but for others, the phrase “online learning” might have the opposite effect. Well, the initial masses have made their way through the program…
Read More3 Ways Branded Pens Benefit Brand Storytelling
Everyone has a story to tell, including brands. Whether it’s one that conveys encouragement like Nike’s “just do it” slogan, or one that inspires individuality like Apple’s “think different” campaign, stories are the messages that connect us. They make people, products and brands more approachable and relatable. And while brand storytelling may be a relatively…
Read MoreHow to Educate Your Customers on Planning a Seamless Apparel Program Rollout
In a recent meeting with Executive Apparel Account Reps it became apparent that some distributors and many buyers lack a clear understanding of the custom apparel production process. Our team put a planning outline together to demystify the production process and eliminate unnecessary stress for everyone. Using the tips that follow distributors and their customers…
Read MoreBest Practices for Craft Beer Labeling
Influence Quality Perceptions With the Right Blend of Handmade and Professional-Grade You’ve spent years working on your brews, plus countless hours of thought—maybe you’ve stopped counting the dollars, too. Now it’s time to take your dream to market, and you’re thinking about packaging. You may even have a label design in mind, or in hand. But don’t pull that tab…
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