Can’t wait to spread a little joy this gifting season — and beyond? While all eyes right now are on year-end giving, opportunities to build connections with employees and customers happen throughout the year, from recognizing employee milestones to expressing customer/partner appreciation to nurturing prospective client relationships. (1) For anyone wanting to make a big…
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The Power of Utility: The Most Effective and Valuable Promo Products are the Most Useful
With so many promo product options to choose from, you want to maximize your financial investment by selecting a product that would be valued, used daily and effectively supports your critical brand building. The first step is to consider what matters most to the end-users. What compels them to hold on to your promo product…
Read MoreRose Gold: The ‘Trend’ That Is Here to Stay
Rose Gold in Promo Millennial pink, pink gold or rose quartz—rose gold has many names and has saturated the promotional marketing industry for nearly a decade. It, along with metallic hues, are in high demand. Whether you are pursuing a trendy pen, a travel mug or a notebook as your promo item, the goal is…
Read MoreGiving Back with Spector & Co.
Our deliberate choices today help us have the kind of social impact that matters for tomorrow. At Spector & Co. we are conscious of the need to take care of each other now, and for the future. Purposeful in our efforts to be more green, we constantly look for and apply innovative solutions that generate…
Read MoreRecognition, Appreciation, Celebration, Awareness
Recognition/ Awards / Formal Now more than ever, leaders are focused on engaging and keeping great talent. With talent management being the number one priority for much of corporate America, leaders agree that attracting and retaining great people comes down to establishing a workplace culture built on common courtesy,…
Read More3 Case Histories That Demonstrate How to Compete with Retail Food Gift Giants
From now through December, your clients receive catalogs from Harry & David, Mrs. Fields, and all the other giant food gift companies almost daily. As a result of their huge budgets and massive marketing efforts, these mail-order and internet companies sell about 10 times more food gifts to US businesses each year than the entire…
Read MoreSimply Gifts
Gifting season is upon us, and here at SnugZ® we have been hard at work putting together a collection of items anyone would be thrilled to receive. This year there is more to the SnugZ USA® Simply Gifts Lookbook than ever before. We’ve added tons of new items, including favorites from Sweda®, like Basecamp® drinkware,…
Read More5 Proactive Ideas When Working with Clients During Delays
It’s no surprise that promotional distributors are facing many challenges due to delays. From staffing shortages to shipping setbacks and supply chain disruptions, the need to adapt to change has become a daily norm. If managing a business wasn’t hard enough, distributors must now think creatively and provide additional solutions to their customers’ ongoing needs. …
Read MoreUse Promo Products to Demonstrate Your Commitment to Sustainable Decisions and Practices
Sustainability is more than just another trend–it’s our future. And for many consumers, it’s become an active part of their lifestyle that directly influences their spending decisions. In fact, sustainability is so important to the average consumer that companies like yours are expected to play a role in these eco-friendly efforts. According to a survey…
Read MoreThe Promo Opportunity Under Your Feet
In the internet age, everything happens quickly and customers never seem to have enough attention to spare. Stories go viral in minutes, videos receive millions of views within hours, and social media distributes more posts than you can possibly read in a day. So how can you help your clients stand out from the competition?…
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