If you love someone, set them free.”
This, the worst relationship cliché of all time, is routinely followed up by the brilliant logic, “If they don’t come back, they were never yours; but if they do, you own them for life,” blah, blah. Terrible. However, despite its existence on many a tween’s Facebook page, when taken out of the context of a tumultuous love affair, it’s strangely relevant in the realm of promotional products.
