Email signatures are widely used and almost never updated. Some signatures are really sad. We are in the branding business, and your email signature says so much about you and your brand. My recommendations below will help you get the most from your email signature.
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We’ve all seen ways to buy and sell—from brick-and-mortar to online shopping; from receiving letters to being deluged with email. The handwritten card seems to be the new way to cut through the clutter that we created by trying to reach buyers on their terms. The irony is that the everyday interpersonal medium from our pre-1990s world is becoming a little more exciting simply due to its rarity.
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