It’s not the product itself that provides value, but it is how the recipient uses and perceives it that influences branding and promotional efforts. You can assume that swag is a cheap and expendable marketing tactic, or you can leverage every impression possible and evoke valuable emotions in your customers and clientele by choosing the right…
Read MoreTag: Giveaways
My Ideas for NCAA Basketball Tournament Promotions
The 2016 NCAA Basketball Tournament starts this week, and I just filled out the perfect bracket. A lot of people don’t have Temple winning the whole thing, but I sure do. (OK, I picked Michigan State. But I’ll still cheer for the Owls.) When people fill out their brackets, they can create any possible outcome…
Read MoreMy 10 Most Popular Blogs for 2013
From the best in comic-con giveaways to making fun of the government, here are the 10 most popular blog posts I wrote in 2013.
Read MoreComic Con 2013: The Promos
Wondering what the world’s biggest entertainment companies are giving away to please their most hardcore fans? Click through to see!
Read MoreWhat’s You’re Favorite Product for Runs and Races?
There are a lot of giveaways after races and runs, but what’s the best you’ve ever seen?
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