“Customers today are so anxious that they’re not making a big enough impact in their day-to-day lives,” reveals Viveka Hulyalkar. “They would not only switch brands; they would even pay extra for a brand that they believe is more socially responsible.” The co-founder and CEO of Beam Impact shares how to turn consumer behaviors into…
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Allentown, Pennsylvania-based Artistic Toy announced it will donate tens of thousands of stuffed animal plush toys to community organizations over the next 30 days. This act of philanthropy was inspired by the need to promote the U.S. Government’s new standards on toy safety and restore public confidence in the international supply chain.
To learn more about this campaign, visit www.artistictoysmfg.com/globalgiving.html
HPPA Awards Lifetime Membership to DeGreeff
Dave DeGreeff, of Flagship Promotional Services, Houston, was presented the Houston Promotional Products Association’s (HPPA) most prestigious award, Honorary Life Member. The award recognizes a member who has made significant contributions to HPPA.
During his 25 years