Are you ready? Ready to make 2017 your best year ever? Here are seven steps to make it happen. 1. Identify a Big Goal for Your Business. I recommend setting a big sales goal for three to five years out. Identify a specific sales goal and a specific deadline. Then, write it down and read…
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Today is the Last Day to Sign Up For Obamacare
For those of you that are independent contractors, this is very important news. Initially, the deadline to sign up for the Affordable Care Act was Dec. 15, but because of increased sign-ups, the deadline has been extended to today, Dec. 19 at 11:59 p.m. PST. Anyone who wants health…
Trust Your Instincts
Question: I called Intuit/QuickBooks support and was told something that I know is not the way we do business. How can that happen? Answer: We have a complex and unique business. We do not fit typical business models, and it is confusing to many bookkeepers, CPA’s and, yes, even QuickBooks support on occasion. Recently, a…
Girls’ T-shirt Draws Criticism
Next, a British fashion chain, is under scrutiny after some customers saw a girls’ T-shirt as sexist. The shirt, which reads “With the Band,” drew criticism after some thought it belittled girls into only being groupies or fans, rather than able to be in the bands themselves, The Mirror wrote.
GoPro Stocks Reach Record Low
GoPro, the popular action camera company, has been having a tough go of it on the stock market right now. Shares fell 2 percent yesterday to hit the company’s lowest level so far. This has been a steady trend for the company, after GoPro’s stock lost more than half its value this year, according to…
Last Chance to Vote! PM Video Battle: Transfer Express Versus Hit Promotional Products
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I’ve decided that if I ever start a metal band, I’m calling it Polar Vortex. So no one else can take that name!) Last week, Transfer Express won, and now…
Show Me The Money: Selling to Financial Institutions
It seems like a majority of the promotional products we’ve received come from the bank. And, by that, we mean all the pens we use to sign forms and then unintentionally slip into our pockets. Oh well, now we have a lasting memory of where we like to handle our finances. Financial institutions create a…
Rymax Marketing Services VP Included on Influential People List
Incentive Magazine recognized Paul Gordon, senior vice president of sales, Rymax Marketing Services, Pine Brook, N.J., as one of the top 25 most influential people in the incentive industry. Incentive Magazine has chosen individuals whose efforts have made an impact on the motivation industry in 2016. This act of motivating an individual or group is…
USPS Introduces Augmented Reality App for Holidays
The United States Postal Service (USPS) introduced a fun augmented reality smartphone app, Delivercheer.com, to spur business and add a bit of holiday cheer to the process of mailing items. To use it, people pick up a Priority Mail box, and can choose between two animated messages: a reindeer or a penguin. [caption id=”attachment_91433″ align=”aligncenter”…
Cold December Spurs Winter Apparel Sales
In the words of just about every character from “Game of Thrones,” winter is coming. While we here in Philadelphia are dealing with the first hate-my-life cold day of the year today (thanks Polar Vortex), the experts are saying that the cold December could boost retail apparel sales by $350 million. …
