Promotional Products Association International (PPAI), Irving, Texas, has announced that Lee Strom, vice president of marketing and chief marketing officer of Issaquah, Washington-based supplier SanMar, has joined the PPAI board of directors, effective immediately. PPAI board chair Tom Goos, MAS, appointed Strom…
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Hope everyone has a great holiday weekend! We’re excited to eat too many hot dogs and lay down to watch fireworks here in Philadelphia!) Last week, Maple Ridge Farms got…
After a period of contract disputes between its higher-ups and workers, Canada Post warned customers that carriers may not deliver mail or parcels if service shuts…
How would your clients describe the experience of meeting with you? How do they feel as you walk out of their offices? How do they feel about your impending appointments to see them? Here’s the toughest question for you to ponder. I want you to think this through thoroughly. If you are part of a…
We’ve seen a fair amount of merchandise commemorating LeBron James and the Cleveland Cavaliers’ first NBA Championship. Fans want to wear their Cleveland pride wherever they go, sharing a fraction of the feeling that the players felt…
Following the death of Pat Summitt, Hall of Fame coach of the University of Tennessee women’s basketball team, members of her foundation warned that counterfeiters not only are selling unlicensed…
Declining shipping growth in China and collapsing freight rates have set off a domino effect in the international shipping industry. Because of this, we’ve seen major companies merge as…
From wedding dresses to wading pants, camouflage has found its way into almost every nook in the apparel industry. Want to join the fun with your next campaign? Camouflage may help end-users blend in with their surroundings, but these nine pieces of apparel stand out from the rest…
Last week, the soon-to-be NBA Hall of Famer tweeted a picture of himself wearing a T-shirt that read, “The Real Unaminous MVP,” with the Shaq logo below it, ESPN reported. Yes, “unaminous.” The tweet and misspelled shirt was an attempt to poke fun at Golden State Warriors’ Steph Curry. Instead, it just ended up coming back around on him…
Over the past few seasons, fashion designers have tried to incorporate fanny packs into their high-end looks, but consumers haven’t gotten on board—yet. But the tides may be changing. During Milan Fashion Week earlier this month, brands dressed up the hands-free accessory in ways that may be able to counter the typical notion of the fanny pack, Bloomberg reported…