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The ‘$200K Oscars Gift Bag’ Was a Sham

Last week, we ran a story about some of the more interesting items that Academy Award nominees would take home. After we, along with many other sources, like Vanity Fair, The Telegraph and Forbes, reported on it, it came to light that the bag actually isn’t an officially…

Nike Ends Manny Pacquiao Endorsement After Derogatory Speech

Nike Inc. has ended its endorsement of Manny Pacquiao after the Filipino boxer made derogatory comments regarding homosexuals. According to ESPN, the company removed all Pacquiao-related merchandise and advertisement from its website after Pacquiao made a comment regarding same-sex couples on a…

Cinnabon Teams with AMC for ‘Better Call Saul’ Promotion

Cinnabon treated fans of AMC’s show, “Better Call Saul,” to a host of promotional fun, according to Restaurant News. The cinnamon roll retailer was ready to celebrate the show’s season two debut on Feb. 15 with yellow “Better Call Saul” promotional coffee mugs and cardboard cutouts of the…

Video: Promo Marketing’s T-shirt Show and Tell

T-shirts are tried-and-true methods of promotion. End-users become walking advertisements for your clients, and they get a free shirt out of the deal! We at Promo Marketing have a few favorite promotional T-shirts that we’ve accumulated over the years, and we wanted to show them off to the world. Check out the video below, showcasing…

Prime Line Releases 4 New Product Videos

Prime Line, Brideport, Conn., has released four new product videos as part of its award-winning PrimeVideo series, which debuted in 2012. The company produced the videos in both distributor and unbranded versions. Viewers can see them here. Three of the videos—“DJ MopTopper Dude,” “Ms. Yowie” and “The Competition”—are fantasy vignettes shot in high definition on…

Fanatics Inc. Acquires Kitbag, Expands Sports Merchandising Worldwide

Fanatics Inc., a worldwide retailer of licensed sports merchandise, announced that it has acquired Kitbag, a U.K.-based sports e-commerce company and subsidiary of Findel plc. This move will allow Fanatics Inc. to increase licensed sports merchandise for soccer, which has seen an increase in the U.S. recently. Kitbag has relationships with popular European sports brands,…

Outfit of the Week: Snow Day

Snow days are always great for snuggling up by the fire in pajamas, drinking hot chocolate and watching TV. But if you need to venture out in the cold, you might as well make a statement. Brightening up a snow day is the topic of this week’s #OOTW (Outfit of the Week). Image via…

Los Angeles Lakers Not Sold on Jersey Advertisements

Maybe they don’t want to mess with their current color scheme. Maybe they’re afraid that one logo will lead to more logos (and then more logos). Maybe they just want more money. Whatever the reason, the Los Angeles Lakers aren’t in support of the move to place advertisements on jerseys, according to Bleacher Report…

The Wrap: H&M Teams Up with Coachella, Sears Sales Drop and More

H&M partners with Coachella, Sears sales were drastically down in the 2015 fourth quarter, Urban Outfitters and Navajo Nation continue their four year legal battle, Nike Golf releases new radical golf apparel and the Kalamazoo Growlers plan to create an emoji baseball jersey: Here’s what’s happening this week in the apparel world…