Andy Richter discussed one branded product that surprised him with its thoughtfulness and high perceived value while talking to actor Randall Park on his podcast, “The Three Questions with Andy Richter.” As the intro music faded out, the show cold-opened with Richter saying, “Best swag I ever got.”
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Taylor Swift Offers to Replace ‘Vintage Look’ Shirts That Upset Fans
Taylor Swift fans were upset when their “Eras Tour” merchandise faded after a single wash. In a statement, the Swift team clarified that it was part of a planned “vintage look,” but that fans could exchange their shirts for a new one if the ink faded or ran.
Following Indictment, Trump and Others Turn to Branded Merchandise Yet Again (This Time with a Mugshot T-shirt)
Continuing the trend of including promotional products in the whole thing, the Trump campaign sent out emails offering supporters a chance to buy special-edition apparel featuring a fictional mugshot. (Again, the T-shirts would come with a donation of $47).
commonsku Hires Charlie Moscoe as Vice President of Product Management
commonsku, Toronto, has announced the appointment of Charlie Moscoe as vice president of product management. “With over ten years of expertise in software development and product management, including enterprise and consumer experience at Orium (formerly Myplanet), Formio Labs, and LeafLink, Charlie brings a wealth of insight to the commonsku team,“ said Catherine Graham, commonsku’s CEO.…
Elton John’s Tour Merchandise Includes $2,000 Pajamas
Elton John’s farewell tour is underway, and he’s not one for subtlety. Not only is his tour merchandise flashy and glamorous, it’s also very expensive. For the UK leg of the tour, merchandise has popped up at Selfridges department stores. This includes products like silk pajamas for £1,750 ($2,186), a clutch bag for £1,825 ($2,280),…
How Chips Ahoy! Used a Branded Kit to Celebrate Its Birthday
Chips Ahoy is joining other food brands by creating limited merchandise for the NTWRK platform, but doing things a little differently by piecing together a branded kit for its birthday celebration. The Chips Ahoy! Happiest Party Kit container products like branded birthday candles, cookie-shaped confetti, a disposable camera, a wireless Bluetooth speaker with power bank…
Two Keys To Growing Over $5 Million In Sales
The unique combination of effective Success Coaching paired with a robust proprietary eCommerce platform provided Scott Whitten just the competitive advantage needed to grow his sales to over $5 million. Read more about Whitten’s journey and the two key areas that contributed to his business success.
Adidas Withdraws Trademark Filing Against Black Lives Matter Over Three Stripe Design
Adidas filed, and then quickly withdrew, a trademark dispute with the Black Lives Matter Global Network Foundation over the organization’s use of a three-stripe logo. BLMGNF filed a trademark request in 2020 to use the stripes on apparel, drinkware, and other branded products.
Impetus Digital: The Pharmaceutical Revolutionary
Something many of us are used to by now is attending virtual meetings. For most of us, this is due to working at home throughout the pandemic, but Natalie Yeadon, co-founder and CEO of Impetus Digital, recognized the benefits of implementing virtual technology into corporate meetings and events long before it became our reality. Yeadon…
Skip the Cardio
A few years ago, I worked with a life coach. We met once a month and talked about various business and life issues. At the beginning of one meeting, the coach asked me if I was still going to the gym and working out. It’s never good when someone has to ask that question. I…