AIA Corporation (AIA) recently welcomed two new members to its business development team as part of its continued focus on strategic growth. Wendy Smith, CPIM, MASI, joins as vice president of business development; and Paula Klingman has been hired as a business development manager.
Print icon Benny Landa delivered a keynote address titled “Social & Business Success: How Diversity, Inclusion and Other Social Values Can Drive Engagement and Growth,” focusing on lessons he’s learned from his father, mentors and decades in the industry.
The hottest, most fashionable accessory right now might be a bag of Lay’s potato chips. If you don’t want grease all over your fingers, though, you’re in luck. This isn’t really a bag of Lay’s chips. It’s a Balenciaga bag meant to look like a bag of Lay’s chips. The bag debuted as part of…
Apparel, hard goods and print products might all seem separate, but they’ve never been more related than they are right now. For starters, they’re all under the larger print ecosystem of items that can be personalized and decorated. But, since the onset of the…
Hirsch Gift, Houston, has completed an extensive rebranding effort to reflect both the growth of the organization and a renewal of its corporate vision. At the heart of this rebranding is the change of the company name to Hirsch and an update of the corporate logo. “It’s a major milestone for the company, as we…
Apparel can be more than just a good freebie. It can an experience thanks to print-on-demand. Jenna Sackett, Brand Activation Manager for STAHLS, took the stage at Future State to discuss how apparel decorators should look into print-on-demand if they haven’t already and, if they have, how they can maximize profitability and customer retention, and…
In today’s world, we have all become digital-first customers, whether we realize it or not. Having an online presence is critical for any business to succeed, or even remain in business. What Exactly Does it Mean To Have an Online Presence and Why You Need It Simply put, having an online presence means your business…
It was three years in the making, but we’re finally on the show floor at PRINTINGUnited Expo in Las Vegas. To say it’s overwhelming would be an understatement. For one, we’re pretty happy to be here, having not experienced a show like this in a few years. For another thing, this show is freakin’ massive.…
What does it mean to “wow” a customer? Is it the first impression? Is it creating a promotion that they think about or use long after the event? Is it going above and beyond to make sure you reach the goal? It can be all of the above, actually. Brad Dalton, vice president of sales…