Maple Ridge Farms, Mosinee, Wisconsin, presented a check for $7,500 to Habitat for Humanity of Wausau. The donation was the result of the company’s “Give Back” program for 2021. In that program, Maple Ridge Farms donates a percentage of the profits from a specially selected line of gifts. Presenting the check were executive vice president…
Though it has been celebrated since 1866, Juneteenth wasn’t declared a federal holiday until last year. With that, there has been an influx of corporations and other businesses creating merchandise related to the holiday, or releasing branded products incorporating a Juneteenth motif. Like Pride motifs, though, it can come off as empty if companies doesn’t back it up with real action…
Did you know that promotional products have been around in the U.S. since the days of George Washington? This isn’t a history lesson, but Linda Neumann, owner of Brilliant Marketing Ideas in San Diego, likes to include tidbits like that in her self-promos. With a personalized letter that’s both informative and entertaining, she’s found a way to meld print and promo for direct mail beyond just a flier…
A second service dog sponsored by Logomark, Tustin, California, has been entered into the Shelter to Soldier training program. The recently rescued dog is a 2-year-old male Labrador and Shepherd mix, and has been named “Lucky” through Logomark’s online Dog Naming Contest. From the hundreds of entries submitted, AnyPromo’s Danielle Castro was the grand prize winner…
Our Women in Print and Promo 2022 highlights women of varying professional backgrounds—from sales representatives to CEOs. Their passion for empowering others, including the next generation of women, is just one of many things that unite them. We asked each of them to tell us about their experiences, what they’ve learned and where they find inspiration. Read on for their introspective takes…
I think of this story about success often. There were two boys who grew up together. They were the best of friends. They mostly enjoyed going fishing together just about every day at a nearby lake. One of the boys went on to college, went to work for a large corporation, worked hard for decades,…
Goldstar, San Diego, announced that Robert “RJ” Hagel has been appointed as director of global marketing. Passionate about evolving the Goldstar brand globally, Hagel has been a driving force in Goldstar marketing for more than eight years. Formerly Goldstar’s senior marketing manager for Europe and North America, Hagel is now responsible for all global marketing activities and teams…
Benussen Deutsch & Associates (BDA) announced yesterday that it has completed the acquisition of consumer insight and merchandise innovations agency Idea Planet. The combination will allow both companies to grow their strategic merchandise and collectibles programs, while increasing support for clients through enhanced control of customer strategy, ideation, manufacturing and logistics…
With all the extra work getting all the logos and items you need when you start a new client, you’re really busy for two or three weeks producing these orders, and you stop networking and cold calling. So when the orders are completed, your pipeline is empty and you have to start all over again. I call this the cycle of doom. How do you get out of the cycle of doom? Simple: marketing your business…
Ask the Accountant… Question: I have QB Premier 2019. I have been told by a QB rep that it will stop working at the end of May. Is that true? Answer: If you have purchased your QB Premier 2019 with a one-time purchase versus a subscription, it will be updated at no additional charge through…