We all know about the Oscar Meyer Wienermobile. It’s maybe the most famous food-shaped car in the world. But, did you know that Planters has been operating a nut-shaped NUTMobile since the 1930s, and it’s currently touring the nation with promotional products?
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Fanatics’ NFT Division Sale Shows that Digital Products Still Need to Be Tied to Physical Ones
Fanatics just sold 60% of its Candy Digital NFT platform, with CEO Michael Rubin admitting that digital collectibles work best when they’re connected to real, physical products. The promotional products industry has been dabbling with NFT’s for a few years, and this is a good indicator of where they fit.
SnugZ USA Exclusively Partners with ZipSip – The World’s First Adjustable Drink Holder
SnugZ USA, West Jordan, Utah, has announced that it has launched a new and exclusive product from ZipSip into the promotional products industry. ZipSip allows you to perfectly insulate everything from a slim can to a solo cup. Perfectly portable and with fun bright designs, ZipSip fits your drink and your lifestyle from your morning…
Adidas and Thom Browne Battle In Court Over Horizontal Stripes
The court case between Adidas and designer brand Thom Browne reached Manhattans’s Southern District Court yesterday, where it will be decided whether Thom Browne infringed on Adidas’ iconic three-stripe motif with its own horizontal stripe design. Adidas is seeking damages of $867,225, which it claims is the amount it would have made in licensing fees…
The ‘Ice Embosser’ Puts a Logo Onto Ice Cubes
Restaurants, hotels and other hospitality industry businesses need to put their logo in as many places as possible. There are plenty of opportunities, too: towels, drinkware, napkins, signage, apparel, the list goes on and on. But, for the most part, the branding experience stops at the things the customer actually consumes. It doesn’t have to.…
What Players in the College Football Playoffs Received in Bowl Game Swag
The Peach Bowl and the Fiesta Bowl are behind us, but let’s take a look at what some of the players received in branded merchandise. There was plenty of apparel and hard goods, but maybe not enough tech for some.
Hot Pockets Created a Pair of Shorts with an Actual Insulated ‘Hot Pocket’
Hot Pockets generally come in two temperatures: ice cold and scalding hot. Often, those temperatures exist at the same time somehow. But, people love them. And for those who want to keep them at their intended temperature, Hot Pockets just collaborated with Columbus Fashion Alliance on a pair of branded cargo shorts with an insulated…
What to Know When You Don’t Know
I have heard lots of excuses for people not to making sales calls or recruiting calls. One of the most common excuses I hear is that people are afraid they may be asked a question for which they don’t have an answer. They are afraid that not having all the answers will make them look…
NFL Invests in Apparel Brand NOBULL, Agrees to Scouting Combine Sponsorship
The NFL is investing in a new apparel and footwear brand called NOBULL, which will sponsor the NFL Scouting Combine. According to The Athletic, the league voted last week to invest additional funds into the league’s capital fund 32 Equity to then invest in NOBULL. Since NOBULL’s founding in 2013, the NFL has invested $96…
Fully Promoted Appoints Andrew Titus as President
Fully Promoted, West Palm Beach, FL, announced the appointment of Andrew Titus as its new brand president. Titus, who also serves as executive vice president of development for United Franchise Group (UFG), will leverage his extensive franchise sales and development experience to accelerate the growth of Fully Promoted, both…