Proforma Hosts Annual Convention and Family Reunion

Proforma, Cleveland, hosted its largest event of the year, the Proforma Annual Convention and Family Reunion, Ignite 2022. This event reunited more than 400 members of the Proforma family, including owners and their teams, supplier partners, industry leaders, and the Support Center team at the Paris Hotel in Las Vegas. “It was an unforgettable four-day…

The Next Steps in NIL: Clemson’s New Marketing Hub and Alabama’s Team Store

Clemson University just created one of the biggest hubs of NIL development: a 12,000 square foot facility dedicated to its “Reign” NIL program, which will assist student-athletes in marketing themselves, including through merchandise. The University of Alabama is also opening a dedicated store within its football stadium for NIL products…

California Tattoos Adds Katie Winslow to Marketing Team

California Tattoos (CTI), Tuscon, Arizona, announced that Katie Winslow is its new marketing coordinator. Winslow will handle a variety of marketing functions, including social media, public relations, community outreach and more. Winslow joins CTI with two years of promo distributor experience, where she was an account manager developing extensive…

FTC Fines Apparel Brand $211K for False ‘Made in USA’ Labels

The FTC issued a fine against the apparel brand Lions Not Sheep for replacing its “Made in China” labels with “Made in USA” labels. The FTC has begun cracking down on these claims as it enforces a new rule that tightens Made in USA labeling requirements…

How High Is Your Crane?

I really enjoy watching construction projects, especially massive ones. It is interesting to me that if a project is a 60 story condo, from day one the crane is taller than 60 stories, even though they haven’t even begun the foundation. The same should be true in building your business. From the beginning we entrepreneurs…