Proforma is preparing for the launch of its proprietary ProSuccess insights module. ProSuccess was developed within Proforma’s proprietary business management system, ProVision, to help its owners leverage their key sales performance metrics. This module’s goal-setting functionality provides real-time…
California Tattoos recently announced the elevation of Kevin Bloomquist to senior director of sales. Bloomquist joined the company just over a year ago focusing on serving distributors and the promotional marketplace. His new role will expand to include sales leadership across all corporate divisions…
Wingstop recently completed a full overhaul of its employee uniforms, replacing the old ones with new ones made using 2 million recycled plastic water bottles. Wingstop’s Marisa Carona, The LogoLink Group’s Brad Blankenship and HTT Apparel’s Bill Patterson gave us an inside look at how it all came together…
BAMKO announced a new strategic partnership with corporate gifting company Carder and Associates LLC. BAMKO likened the partnership model to a Silicon Valley incubator, where the company uses its stature to nurture another and help it achieve growth. Carder will preserve its ownership and autonomy, but will merge…
If acquiring and retaining top talent is more critical than ever, it’s also more difficult. Employees now have most of the leverage, and the print and promo industry faced an uphill battle in attracting talent even before the pandemic. Industry companies need to step up their game if they want to keep valuable employees and bring in new ones…
RBO, St. Louis, announced that it has named Melissa Thomson Matthews as its new vice president of business development. Thomson Matthews comes to RBO with extensive experience in market positioning, business gap analysis, and strategic planning across sales and marketing from various industries…
They’re back for 2022! The gold standard in industry relationship-building events, our Power Meetings provide a networking experience that trade shows and other events simply can’t match, giving supplier sales leaders and top distributors a chance to talk projects, find new products and solve business challenges…
It is OK to Have Down Days The truth is that we all have down moments and days. Sometimes our circumstances and life events are sad. It is OK to feel the emotions that come with those circumstances and events. I follow a number of motivational leaders on social media. I find myself wondering if…
We knew the Justin Bieber meal and merchandise at Tim Hortons sold well. But did you know that the partnership was so popular that it pretty much brought sales back to normal after pandemic-related declines? Tim Hortons reported a 10.3% sales increase at stores that introduced the Biebs line, after posting an 11% decline for the same quarter the prior year…
In a webinar titled “The Future World of Branded Merch,” Bobby Lehew, commonsku’s chief content officer, shared how merch is now more popular than ever and has become a cultural staple evolving to a higher form of identity, self-expression and art, commanding headlines and sparking brand obsession like never before…