3 Ideas for Health and Fitness Promotions

We’re already a few days into 2022, but it’s never too late to start thinking about New Year’s resolutions. For many people, the new year brings an opportunity to work toward their fitness goals, and promotional products can play a huge role in these wellness resolutions. Here are three ideas for health and fitness promotions…

PETA Releases ‘Bloody’ Iditarod Merchandise to Protest Race’s Treatment of Dogs

PETA is releasing a line of merchandise spoofing the Iditarod’s 50th anniversary and drawing attention to the event’s controversial animal-welfare track record. Never one to rely on subtlety, the PETA line features several different items with a depiction of a bloody sled dog and the caption “Iditarod: 50 years of racing dogs to their death.”…

Sock 101 Promotes Anna Mosakowski to Chief Operating Officer

Sock 101, Lee’s Summit, Missouri, recently announced the promotion of Anna Mosakowski to chief operating officer. She will be responsible for the day-to-day administrative and operational functions of Sock 101. She assumed the new role on Jan. 1. As COO, Mosakowski will oversee daily operations of the company…

Adidas NFT Project Brings Real-Life Apparel to Digital Space (and Vice Versa)

Adidas launched a line of NFTs in December called “Into the Metaverse,” which will allow NFT holders access to special-edition real-life apparel drops. An NFT track suit will be made available in real life for participants in the “Into the Metaverse” program. There’s also a hoodie with a blockchain address on it and an orange beanie…

NBA Allows Sponsor Patches on Warm-Up Jackets, Shooting Shirts

By now, basketball fans are used to the sponsor patches on their teams’ jerseys. They’re pretty subtle—just a little logo near the shoulder. But the NBA is taking its sponsorship program a step further by allowing teams to incorporate a sponsor patch on shooting shirts and warm-up jackets they wear during pregame exercises…

Charles River Apparel Donates $28K in Apparel to Circle of Hope

Charles River Apparel recently donated more than $28,000 worth of apparel to long-time charity partner Circle of Hope, a nonprofit providing clothing and essentials to communities experiencing homelessness in the Boston area. These items will be distributed to local shelters and affiliated programs so that families and individuals can…

Fanatics Acquires Topps Trading Card Business for $500M

Recently, Fanatics has inked deals with Amazon to sell NFL apparel and acquired a hard goods supplier to expand beyond just apparel. Now, it’s buying one of the biggest names in trading cards: Topps. The deal, which comes after Fanatics beat Topps for the rights to produce MLB trading cards, is worth roughly $500 million…