Since 1962’s “Dr. No,” James Bond has been the embodiment of cool. So, for the 25th film in the franchise, it’s fitting that an attractive promotional product would look to draw attention to that legacy. One might not have necessarily expected for that item to be sneakers, but the promotional item could very well make sense…
Royal Apparel, Hauppage, N.Y., announced that it will maintain its 2019 prices through June 30, 2020. Even though raw material costs have increased, the company has implemented a new ERP system and upgraded its cutting facility, which has improved efficiencies.
To anyone who thinks promo items are nothing but “trinkets and trash,” may we refer you to the curators at the Smithsonian? They’re tracking down promotional items from the 2020 Presidential Election to document them as part of a long-running collection of American election merchandise…
There is a major problem in the promotional world. It’s one we’re too quick to ignore, too comfortable minimizing as part-of-the-biz, and one that is costing us money. That problem is professional isolation. You read industry publications, you’ve developed expertise that pays off, and you budget for trade shows—to meet your peers, to find good…
Proforma, Cleveland, hosted a meeting last week for PromoStandards. “The Standards Committee is an important part of the continual advancement of technology within our industry,” said Brian Carothers, Proforma’s chief technology officer. “By collaborating with other distributors, suppliers and service providers, it defines what standards need to be updated or created to improve and simplify…
Detroit-based promotional products distributor Tameria Heard already has a successful business in Corporate 52 Marketing Group, which includes big-name clients like the Detroit Tigers and Quicken Loans, but now she has something of a “pet project” on the side. It was Heard’s love of dogs, including her own, that influenced her to start Swaggles—a new…
The Staten Island Yankees, a Minor League affiliate of the New York Yankees, are mocking the Houston Astros’ cheating scandal in spectacular fashion. When the Tri-City ValleyCats, an Astros farm team, come to town on Sept. 3, the first 500 fans will receive a promotional mini trash can…
Remember how McDonald’s launched its first full-time branded merchandise store, Golden Arches Unlimited, in December? Well, now McDonald’s has a “Quarter Pounder Fan Club” and it appears to be an entirely branded merchandise-based homage to the Quarter Pounder. Are there scented candles? You know there are…
In-N-Out Burger’s sold-out shoes had us salivating this week. Now, we have another pair of rare items to pine over—namely, a branded coin and T-shirt that we just learned In-N-Out gives to the first customer at new store locations…
Tekweld, Hauppauge, N.Y., announced the appointment of Regina Harrington to the position of Central regional sales manager and Matt Kozar to Southeast regional sales manager. Both Harrington and Kozar will report directly to Ray Rodriguez, vice president of sales and marketing for Tekweld…