There’s no such thing as too much advice on how to grow your business—especially when it comes from companies that have walked the walk. So, we asked a few standout promo distributors from our Fastest-Growing list for two things: 1) the story behind their success and 2) their top tip for other distributors looking to grow. Below, in their own words, they gave us the details…
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Growing Your Business: Advice From Two Fast-Growing Promo Distributors
As part of our 2019 Top Distributors list, we looked at some of the industry’s fastest-growing promo distributors. Winbrook increased its promotional products sales by 42.86 percent last year. Real Sourcing Network LLC grew its upstart promotional products business by 744.44 percent. We talked to both companies to find out how they did it—and what other promo businesses can learn from their success…
Proforma Owner Pitches to Son in MLB All-Star Home Run Derby
Jim Chapman has been the owner of Proforma Preferred, Foothill, Calif., for more than 20 years, and on Monday he fulfilled his dream of pitching to his son at the 2019 MLB All-Star Home Run Derby. His son, Matt Chapman, is a third-baseman for the Oakland A’s, and is the first Oakland player to participate…
Weird Al Gets a Branded Merch Bump After T-shirt Appears on ‘Stranger Things’
Scoring a mention on “Stranger Things,” whose Season 3 episodes have set Netflix viewership records since their July 4 debut, has become the athletic equivalent of suiting up for the Golden State Warriors. In other words, there is always going to be a shot at glory, with promotional prowess being the case for the people…
Beast Gear Cooler
Now that winter is officially over—and please, don’t return—everyone’s getting prepared for a summer of fun. Vacations, waterslides, amusement parks, outdoor get-togethers and the sweet smell of barbecue in the air. Those delicious ice cream shops that are finally open for business after a long dreary winter. The summer is known for bringing lasting memories…
Video Game Developer Doesn’t Want Fans to Purchase Promo Apparel Selling on eBay
It’d be weird for a company to say they don’t want you to buy their merchandise. On the surface, a video game developer CD Projekt telling fans to avoid buying promotional apparel online seems counterproductive to their mission, but really it’s trying to protect its customers from scams while looking out for its own future…
Raining Rose Expands, Sees Increased Demand for Quality Personal Care Promotions
Raining Rose is nearing completion of an 8,100 sq. ft. expansion of production capabilities for its Cedar Rapids, Iowa, headquarters. This $2.5 million renovation, which started in January, will take the company from its current 300 gallon blending tank capability and grow it with the addition of one 600 gallon side phase tank, a 2,000…
The Legacy Group Welcomes The Brandit Agency
The Legacy Group, West River, Md., announced the addition of The Brandit Agency, Vero Beach, Fla., as its newest distributor partner. With the acquisition, The Legacy Buying Group represents more than $260 million of buying power in the promotional marketing arena. The Brandit Agency was started in 2009 with a small group of like-minded business…
Why the Merchandising Scene in ‘Spaceballs’ Is Even Funnier Than You Remember
You probably remember the scene in “Spaceballs” where Mel Brooks’ character tells us that “it’s all about the merchandising!” What you might not know is that, ironically, all of that merchandise never saw the light of day, thanks to an agreement Brooks made with George Lucas.
Promo Marketing and PromoCorner Partner to Launch PromoMBA, a New One-Day Workshop for Distributors
PromoCorner and Promo Marketing have combined to create the preeminent distributor one-day workshop designed to inspire, inform and innovate. Kicking off in San Diego, Calif., on Sept. 16, 2019, PromoMBA aims to be the educational bridge for distributors seeking to implement tactical, actionable and measurable tools that will immediately accelerate sales growth and positively impact profitability…