Since promotional apparel is increasingly shadowing retail, we can gain some insights from retail buyers. According to Apparel News, a recent survey from Cotton Inc. and Cotton Council International polled 7,300 consumers from various countries to determine what drives their clothing purchases…
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MLB Still Hasn’t Solved Its Memorial Day Apparel Problem
While the internet teemed with pieces that aimed to clarify the distinction between Memorial Day and Veterans Day, Jacob Weindling, a staff writer with Paste, and Nick Francona, a former Marine and son of Major League Baseball manager Terry Francona, sought to address the distinction between saying one is going to do something for military…
HUB Promotional Group Hires Northeast Territory Manager Gerard Schifano
HUB Promotional Group, Braintree, Mass., announced the addition of Gerard Schifano as Northeast territory manager. The promotional products industry veteran joined HUB Promotional Group’s HUB Pen Company as a multi-line factory representative in 2015, representing the company in New Jersey, Southern New York and New York City. Gerard had…
Google Trends Reveals Each State’s Most Misspelled Word (So You Can Spellcheck Extra Hard for Your Clients)
We all like to pride ourselves on being multi-taskers, but being a spelling extraordinaire cannot be among everyone’s skillset. In conjunction with the 92nd staging of the Scripps National Spelling Bee, Google Trends has again revealed which words cause the most misery for the masses, with “beautiful” yet again emerging as the one that drives…
Political T-shirts in Spotlight After Students Receive Tees From Controversial Former Faculty Member
A Tennessee high school is in some hot water after T-shirts promoting a former faculty member-turned state representative were placed on a table in the school. Rep. David Byrd had been the basketball coach at Wayne County High School in Waynesboro, Tenn., and has been accused by three of his former students of sexual misconduct…
Vernon Names Showdown Displays as Supplier of the Year for Second Year in a Row
The Vernon Company, Newton, Iowa, recognized Brooklyn Center, Minnesota-based Showdown Displays with the 2018 Supplier of the Year Award during the company’s annual National Sales Meeting in April at The Paradise Pointe Resort in San Diego, Calif. Shari Garvalis, national account manager for Showdown Displays, accepted the prestigious award for the second year…
How Custom Packaging Elevates a Product to the Next Level
Customized packaging elevates a promotional product to the next level. The packaging is decorated with full wrap four-color process. With customized packaging, you’re no longer just delivering promotional products, but rather offering a gift waiting to be unwrapped. Spector & Co. offers four customized packaging solutions—two options for pens, one option for journals and one…
The Booming Trend of NBA Players Selling Their Own Branded Merchandise
The National Basketball Association (NBA) finds itself at an interesting stage, and not only because it is nearing the conclusion of another riveting season. The business behemoth abounds with performers who, beyond the rewards that their often-exorbitant contracts grant them, are looking for more financial stability acquired through branded merchandise. Given that NBA careers are…
Coca-Cola Is Bringing Back 500,000 Cans of Its Hated New Coke for ‘Stranger Things’ Promo Tie-In
Yours truly was a pretty curious kid in 1985, and though I refrained from drinking soda (until about three years later), I remember that family members and neighbors had some serious gripes against the introduction of New Coke, that legendary soft-drink debacle. Given all of the real matters that people could worry about, one wonders…
There’s a Lesson in Appreciating the Bucks’ Absurd T-shirt Cannon
We’re not going to waste anyone’s time rehashing how much we love T-shirt cannons at Promo Marketing. As Editor-in-Chief Sean Norris said earlier today, it’s pretty much my official beat at this point. So, with that distinction, it’s my duty to keep everyone updated on the news and…