How a Texas Grocery Chain Turned Promotional Tote Bags Into a Can’t-Miss Event

Back in March, a San Antonio-based grocery store debuted tote bags celebrating the late pop star Selena. The $2 tote bag resulted in lines stretching onto the sidewalk and a nearly instant sell out. Heck, the store’s website even crashed as it got inundated with traffic. To meet the popular demand—bags sold for as high…

Proforma Announces New $10 Million Technology Platform

Proforma, Cleveland, has announced the January 2019 pre-release of ProVision2, a new business management technology platform providing owners with powerful business insights, metrics and efficient order entry. Proforma has invested more than $10 million over the past three years developing ProVision2, which has been in the beta phase for the past two years. To date,…

Pantone’s 2019 Color of the Year Wants Us All to Calm Down

As 2018 nears its end, people are starting to craft their resolutions for 2019. Some people might want to exercise more. Some people might want to budget a little better. What Pantone thinks everyone should do is just chill out a little bit, and their 2019 Color of the Year choice is designed to help…

Xante Announces Two New En/Press Configuations

Xante, Mobile, Ala., announced the availability of two new configurations for its award-winning En/Press Multimedia Digital Press. Customers may now choose extended paper handling with either two additional adjustable input trays or a single…

‘I Like Big Bons’: Cinnabon Promotional Merch Showcases Creative Branding

It seems that food-centric businesses are not going to stop until each one has contributed to the explosion of customized apparel and other promotional merch, which quite obviously is good news for the promo industry. And we are glad to report that Cinnabon has joined the mix, as the 33-year-old Georgia company launched a merch store that features 12 different items and showcases some creative branding…