Hanesbrands Launches 2018 National Sock Drive

Hanesbrands Inc. announced it is donating 225,000 pairs of socks to organizations fighting homelessness across the U.S. in its ninth year of sponsoring the Hanes National Sock Drive. Hanes is continuing to partner with national agencies…

A University’s Plan to Fight Active Shooters: Branded Hockey Pucks

No matter the struggles of our beloved Philadelphia Flyers, the Promo Marketing crew will always melt over all things hockey. That compulsion combined with our enthusiasm for promotional products in an interesting way yesterday, as we learned that Oakland University, as what officials have dubbed a “last resort” against a possible active shooter situation, is…

BIC Graphic Settles KOOZIE Trademark Infringement Matter

BIC Graphic, Clearwater, Fla., recently settled an infringement matter, protecting its KOOZIE trademark, with products distributed through a major global retailer. BIC Graphic actively works to protect the KOOZIE brand, which has its roots in the promotional products industry…

Pantone 16-1448 TCX Is So Hot Right Now

Pantone is wildly significant in promo world. But every year, we also wait for the Pantone Institute of Color to predict the year’s big color trends and see how they impact the fashion landscape. (This year, we even found out the color company has a monopoly on the “World’s Ugliest Color,” too.) For now, it looks like Pantone is making headlines again as yet another of its shades is taking over the fashion world…

What the Heck Is ‘Meme Fashion’? How the Internet Is Shaping What We Wear

Meme fashion isn’t exactly something you would expect to see on the pages of a Vogue editorial, and yet it’s completely dictating the future of the fashion world, according to Lyst. Crocs, for example, were a shoe so ruthlessly mocked that we thought they would be phased out entirely by now. Instead, they’re experiencing a fashion renaissance…

Facilisgroup Acquired by Private Equity Firm Elysian Capital

Facilisgroup, St. Louis, Mo., announced today that it has been acquired by Elysian Capital LLC, a private equity firm based in London, U.K. Facilis will continue to operate as Facilisgroup under the strategic leadership of Dan Rochette (founder), Martin Weber (chief business development officer) and Chuck Fandos (CEO)…

Chili’s Debuts One-Day Merch Collection for Cyber Monday, Sells Out

We should have seen this one coming. Only six days after wondering (while writing about Dunkin’s faux branded apparel) which eateries would follow the likes of Arby’s, KFC, Wendy’s and others, we should have known that Chili’s, our favorite Tex-Mex chain (sorry to sadden you, Taco Bell) would next join the world of branded goods.…