At some point throughout our sales careers, we all ask ourselves the same existential questions … What should I do differently to accelerate my sales? Am I spending my time, attention and focus on the right clients or aspects of my business? What will it take for me to reach the top? The answers to these…
Search Results for:
Geiger Acquires Bank Express and Promo Warehouse
Jo-an Lantz, MAS, chief operating officer of Geiger; along with Charlie Billard, president of Bank Express and Promo Warehouse, jointly announced Geiger’s acquisition of web-based distributor Bank Express and Promo Warehouse, effective immediately. The Sandwich, Massachusetts-based distributor will operate as a division of Geiger, and Charlie…
Nathan Peterman, Arguably the NFL’s Worst Quarterback, Is Selling Branded Merch
Since throwing five interceptions in his Week 11 starting debut last year, Buffalo Bills quarterback Nathan Peterman has earned pariah status among the team’s fanbase and become the butt of many NFL jokes nationally. But that has not stopped him from realizing there is much more to life than hurling the pigskin (preferably to his…
Puma Is Making Pepsi Cool Through Limited Branded Footwear, Apparel
The apparel game is all about hype these days. Hype comes from one major source: exclusivity. It’s the reason brands like Supreme and Palace can charge big bucks for items that, on the surface, don’t look like anything special. That’s not even taking into account the resale economy, which is its own little cottage industry.…
4imprint Awards More Than 300 Organizations Third-Quarter one by one Promotional Products Grants
During the third quarter of 2018, 4imprint, Oshkosh, Wis., helped more than 300 organizations achieve their goals by awarding one by one promotional products grants. Each business day, 4imprint provides three $500 in-kind promotional products grants through the one by one charitable program, helping organizations raise funds, acknowledge volunteers, educate their communities and build awareness…
How Much Does It Cost for a Brand to Put Its Logo on a PGA Tour Golfer’s Hat? (Spoiler: It’s a Lot)
Some things about golf are iconic. Tiger’s fist pump (which, thankfully, we’ve seen again recently), Jon Daly knocking the lights out of every golf ball that ever existed, and the polite tip of the cap to the crowd after sinking a putt. It’s that last one that we want to draw the most attention to…
Black Lives Matter Launches Merchandise Program, Showcases Artists
Black Lives Matter, the social justice and activist movement started to defend against violence and systemic racism toward African Americans, is starting a merchandise platform to raise funds for the organization as well as showcase African American artists. The organization’s leader, Patrisse Cullors, said the program, BLM Arts+Culture, will include e-commerce, pop-up stores and “capsule…
Amazon Is Mailing a Print Catalog—Are You?
Thanks to the business acumen of founder/chairman/CEO Jeff Bezos, Amazon, the Seattle-based behemoth, has enjoyed quite a 24-year existence and has not left many boxes to check off in its quest for complete commercial domination. The latest stroke of economic bravado comes in the form of the company’s first-ever print catalog for holiday toys, which…
CorporateKey Hires Reggie Gonzalez as Executive Vice President of Sales and Marketing
CorporateKey, Kent, Wash., announced the addition of Reggie Gonzalez to its management team as executive vice president of sales and marketing, effective immediately. With Gonzalez’s more than 25 years of industry experience, previously with distributor Geiger and supplier iClick, CorporateKey anticipates leveraging the knowledge and relationships that Gonzalez brings…
NASCAR and Fanatics End 10-Year Trackside Merchandise Deal After Three Years
Just three years into an agreement that was supposed to last 10, Fanatics is already calling it quits on its deal with NASCAR to sell merchandise at tracks. According to Motorsport.com, the deal inked in 2015 was a big change from how NASCAR merchandise was previously sold at the events. Before, fans would buy merchandise…