Alternative Apparel, Atlanta, announced the launch of Alternative Youth, an eco-conscious collection of fashion basics for kids. The sustainability focused brand took its favorite retail-proven, adult styles and turned them into fun-sized styles for the younger set. “We are excited to introduce this level of fashion to youth apparel in the printwear market,” said Kevin…
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Nordstrom’s $530 ‘Dirty’ Designer Sneakers Remind Us That Pre-Destroyed Apparel Is a Bad Idea
Nordstrom just unveiled the Superstar Taped Sneaker by Italian fashion brand, Golden Goose. The new (and not improved) pre-destroyed apparel is back for another round. Except this time, it’s in the form of footwear—and it sold out…
HALO’s Melanie Levans Talks Creativity, Employee Recognition Programs
Employee recognition programs are great ways to show that their work is valued, and can be a strong incentive for them to keep up the good work. Melanie Levans, MAS, national account executive for HALO Branded Solutions, Sterling, Ill., remembers one recent promotional campaign…
Target Decorated Apparel Appoints President
Target Decorated Apparel, a contract decorator based in Naperville, Ill., announced that Kevin Schardt has been appointed president. Schardt will assume the role previously filled by Target Decorated Apparel owner and chairman Steve Kanney. Prior to joining Target Decorated Apparel, Schardt served as vice president of operations and customer experience for Vantage Apparel. Previously, Schardt…
One Awesome Tip to Get More Done
You are in the middle of working hard and accomplishing important work. You are in the groove and the juices are flowing, allowing you to operate at peak productivity with really impactful ideas. You are in the zone and you are unaware time is passing. You feel great. You are about to … You were…
Recalled Promotional Fitness Trackers Might Have Come Through Alibaba
The Consumer Product Safety Commission announced that Provata Health Inc., a subsidiary of the StayWell Company, is recalling a promotional fitness tracker it distributed from August 2017 to July 2018. The firm received 13 reports of the tracker overheating during use and while charging, posing a fire/burn hazard. Three of the reports included burns to…
Dunkin’ Loses ‘Donuts,’ Gets Creative With Branded Cups
Come January, Dunkin’ will drop the “Donuts” from its name, with branded cups and other items already ushering in the chain’s change. In its press materials, the company hinted at some creative ways it plans to use its new logo and wordmark for promotional items…
ACLU Asks Michigan Walmart to Stop Selling Local High School’s ‘Redskins’ T-shirts
The ALCU of Michigan is coming after high school whose mascot is also the Redskins. However, it’s the Walmart in Paw Paw, Michigan that stocks these items, and therefore is the ACLU’s chief subject.
Nike Tops List of Most Popular Apparel Brands for Gen Z, Millennials
A recent study from youth research firm Ypulse revealed that Nike is the champion when it comes to shoppers in the 13 to 19, 20 to 29 and 30 to 39 age ranges. Where did adidas, Vans, The North Face and Under Armour rank? Check it out…
How Promotional Products Distributor The Icebox Got the Job Providing 10,000 Uniforms for Super Bowl Volunteers
The Super Bowl Host Committee announced this week that The Icebox, a promotional products distributor based in Atlanta, would be the official supplier for its Team ATL volunteer program, creating a collection of apparel, gear and accessories to help the volunteers stand out during the game. Here’s how The Icebox got the job…
