Receiving a college education can place someone in quite a pricey predicament, but attending a school and not truly learning what it means to stand up for one’s beliefs can end up being a much costlier matter. Iowa State University products Paul Gerlich and Erin Furleigh did not need any prodding to prove the latter,…
Ah, Opening Day of the 2018 Major League Baseball regular season has arrived! With all 30 franchises playing on what is the earliest occasion an MLB season has begun, today will give fans a chance to chart their clubs’ chances of going from spring hopefuls to autumn heroes. Owners will likewise find themselves scrutinized—and not…
The ongoing debate about whether or not legal marijuana businesses can advertise their business and how continues. As more and more states legalize recreational marijuana, and with Canada reportedly legalizing cannabis “within months,” the thought of how marijuana businesses will advertise their products or how dispensaries can promote their business is called into question. New…
We don’t know about you, but those grocery bag inspired t-shirt designs look pretty sweet. There’s something here for everyone, whether you’re a purveyor of fine meats, or simply farsighted (honestly, this might make the food look better, so you could ditch the glasses for the duration of your meal). Speaking of meals, the rebrand also features the launch of an exciting new snack…
Last week, Promo Marketing kicked off our seventh year of Power Meetings with a four-day extravaganza in Ft. Lauderdale, Fla. The event, held at the DoubleTree Suites by Hilton, was the first of four Power Meetings set for 2018. And boy did it deliver. Here’s what you missed if you weren’t lucky enough to attend…
The first in this series of BIC Graphic Expert Sessions focuses on drinkware, the 3rd largest category in promotional products. This webinar is designed to provide the tools you need to be successful in selling drinkware while adding value for your customers.
Travel is an enormous industry in the U.S. The U.S. Travel Association reported that in 2016, the U.S. travel industry generated $2.3 trillion dollars. That covers both business and leisure travel. That’s quite a chunk of change, right? So, what does this mean for you, a promotional products distributor? Is this our sly way of…
We at Promo Marketing know how important a logo is. We’ve seen what happens when a logo design goes right, and we’ve seen what happens when a logo design goes wrong. Unfortunately, Target learned a valuable lesson in logo design, and hopefully, you can learn from its mistake. As part of its new apparel brand…
Nike has long been at the forefront of athletic apparel trends, thanks to its cutting-edge running shoes and streetwear-inspired looks. So, when we caught a glimpse of its upcoming Spring 2018 apparel and footwear collection, we paid extra attention. Here’s everything you need to know: According to Nike, the collection aims to reimagine the company’s…
It’s been a big year for golf apparel. Adidas launched its adicross urban-inspired golf collection, designed to seamlessly transition golf apparel into streetwear. Bill Murray launched his William Murray golf apparel collection, which became a viral sensation. And Nike released its new Air Jordan 1 Golf Premium shoe. Not only does golf continue to draw…