The launch of Universal Thread comes as large brands like Amazon have been strengthening their own private label apparel lines. While Target has long been known for its affordable apparel and lifestyle lines, it has been launching new brands over the past few years in order to respond to growing consumer demand…
Proforma, Cleveland, announced the formation of its Proforma Acquisition Company, which will directly purchase promotional products, print and packaging companies worth between $5 million and $100 million and more. “As the privately-held $500 million leader in our industry, Proforma is perfectly positioned to help other large companies complete the successful sale of their business,” Greg…
College football fans who hold allegiance to the Southeastern Conference (SEC) have found themselves quite fortunate since the 1992 season, when the University of Alabama Crimson Tide throttled the University of Miami Hurricanes, 34-13, to win the national championship. That upset victory initiated a run that has yielded 12 more national crowns for the conference’s…
Printleaf, an online printing company that focuses in commercial printing for businesses, is launching a promotional product branch of the company on promo.printleaf.com. The site includes promotional items featuring drinkware, writing instruments, T-shirts, smartphone accessories and more. “Printleaf is always looking for new ways to help businesses and organizations use print marketing to benefit them,…
There are a few trends indicated by this ranking that could point to future possibilities for college apparel deals. The most significant of these is that as contracts get larger, as they most certainly will continue to do, they will likely trend in the direction of higher cash totals paid annually to universities…
Since her premature birth last January, a hippopotamus named Fiona has proven a literal example of animal magnetism, with the mammal’s presence at the Cincinnati Zoo helping the location to draw large crowds as staffers tend to her welfare and increase enthusiasm for her species. The Ohio destination has been a considerable beneficiary of the…
Bella+Canvas, Los Angeles, launched a new classification of Heather called PRISM. The debut collection, which brings new innovation to the heather category, was created by re-engineering the heather yarn spinning and fabric dyeing process to create stunning halftones and never-before-seen dimension. Following the success of last year’s industry-changing Black Heather, Bella+Canvas sought out to find…
Question: How do I record an apparel order with more than one supplier? Answer: We do have complicated orders in our business—none more so than apparel orders. In all orders, I recommend that you use your internal purchase order number to number all parts of the order in your system: customer sales order, supplier purchase…
Branding is essential. This isn’t news to any of you, given your profession. A well-designed label or smartly placed display could make all the difference for a customer who doesn’t quite know what they want. So, what does it mean when a store completely does away with any and all branding? Perfumarie, a perfume store…
Artistic Toy Manufacturing, Allentown, Pa., announced that its former sales manager purchased the company on Dec. 29. Katrina Marshall, who held the position for 11 years, acquired the assets to form a new company, which will operate under the name Artistic Toys & Promotions LLC. “I am humbled and honored to see Katrina take Artistic…