In many ways, I am a typical Philadelphia sports fan in that I nurture disdain for most of our teams’ division rivals past and present, with the Pittsburgh Penguins and New…
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Case Studies and New Selling Opportunities With Zen From SnugZ USA
Zen Collection from SnugZ USA is a natural aromatherapy line of essential oils, soaps, candles, bath bombs and bath salts to help balance, harmonize and promote the health of the body. Price points range from $1 for an essential oil infused natural lip balm all the way to $150 for the most luxurious gift set.…
DARD Products Adds Vice President of Marketing and Business Development
DARD Products, Evanston, Ill., announced the addition of Susan Lewandowski as vice president of marketing and business development. Lewandowski will be responsible for the leadership of the DARD sales team, developing new business opportunities and creating…
Is ‘Sideline Swag’ the Future of Football Promotions?
College football players typically adorn the backs of their helmets with stickers as signifiers of especially good games. Usually, the stickers are miniature versions of the school’s logo, or maybe a symbol relating to the mascot or the team. When players can cover their helmets, they serve as badges of honor during game time. But,…
London’s Oxford Circus Station Goes Full-On ‘Stranger Things’
Today is the spookiest day of the year. No, it’s not Halloween. It’s the release date of the second season of the critically acclaimed Netflix Series “Stranger Things,” and to commemorate, the Oxford Circus underground station has been transformed into the paranormal space known as the “upside down” on the show. https://twitter.com/TfL/status/922828249234923521 https://twitter.com/OxfordStreetW1/status/922895877039116294 For the…
In Memoriam: Gloria Barker of Barker Specialty Co.
Barker Specialty Co., Cheshire, Conn., announced that Gloria Barker passed away on Oct. 22. Gloria was born Charlotte Gloria Pick on March 14, 1929. Gloria lived a long and fulfilling life as a loving mother, grandmother, and great-grandmother. Also, Gloria was the mom to hundreds of people whom she employed. Working for more than 60…
Detroit Vs Everybody Brand Confronts Satirical Sports Blog Over T-shirt
Certain cities have acquired hit-and-miss identities due to the combination of enthralling and appalling events that have come to comprise their histories. Philadelphia—Promo Marketing’s metropolitan base—definitely finds itself among those municipalities with mixed records…
‘The Walking Dead’ Uses Adult Diapers as Promo Items
“The Walking Dead” has been really killing it with their promotions lately. (Get it? Killing? Please clap.) For the show’s season 8 premier, it’s debuting “Negan’s Sh*ttin’ Pants,” i.e. actual adult diapers. Here’s a little backstory (which I needed, too, because I stopped watching at the third season): The character Negan, who you might remember…
Eminem Is Hiding New Album Announcement In Fake Pharmaceutical Promotions
People looking at a banner for a what appears to be a new miracle drug called Revival might be disappointed that the advertised drug won’t, in fact, help them to “Seize the moment,” unless the moment they want to seize is listening to a new Eminem album. Eagle-eyed hip hop fans might notice that the…
New Hampshire Newcomer Maura Sullivan Commits Logo Gaffe in Joining a Congressional Race
We tend not to hear too much about New Hampshire, with the U.S. presidential election cycle’s tabbing of its primary as the first one in the race for the White House arguably being its chief claim to fame. Though the Granite State will not grab its next share of the limelight in that context until…
