One Simple Rule That’s Better Than Motivation

In my last article, I mentioned that motivation doesn’t work. If it did, you would be halfway toward accomplishing all your New Year’s resolutions, right?! The only thing that really endures is discipline—discipline to do what we know we need to do when we don’t feel like doing it. The challenge is that discipline sounds…

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Tree from ‘The Shawshank Redemption’ Repurposed for Promotional Items

Remember the tree from the end of “The Shawshank Redemption?” If you’ve never seen the movie, I won’t spoil anything for you, but I will politely ask what is wrong with you, because it is a classic. If you have seen it, however, you’ll be interested to know that the tree was cut down (due…

Hub Pen Company Hires Business Development Associate

Hub Pen Company, Braintree, Mass., announced that Danica Ford has joined Hub Pen Company’s sales team as business development associate. Ford comes to Hub Pen Company with more than seven years of sales experience as a merchandising lead for a popular…

Top Distributors 2017 Q&As: No. 3 – BDA LLC

Every year, Promo Marketing releases its Top 50 Distributors list. To give you some insight into what it takes to make it to the top, we spoke to Jay Deutsch, CEO and co-founder of BDA LLC, and our No. 3 spot. Promo Marketing: What led to your company’s success in 2016? Jay…

Nike, Universal Studios Under Investigation for Licensing, E-Commerce Practices

European Union antitrust regulators are investigating whether Nike, Universal Studios and “Hello Kitty” owner Sanrio illegally blocked or banned some nations from selling its licensed products, such as Barcelona soccer jerseys, “Hello Kitty” items, and merchandise for the films “Despicable Me” and “Minions.” Reuters reported that the European Commission made its investigations known on Wednesday,…

Prime Line Launches Fidget Collection

Prime Line, Bridgeport, Conn., announced that it has launched a fidget collection that includes a variety of PromoSpinners, as well as other fidget items, such as Rubik’s Cubes and Tangle puzzles. The company also released a new PromoSpinners video, which can be viewed here. The company’s PromoSpinners fidget collection features Turbo-Boost inserts—bearings with a special…

Top Distributors 2017 Q&As: No. 4 – HALO Branded Solutions

Every year, Promo Marketing releases its Top 50 Distributors list. To give you some insight into what it takes to make it to the top, we spoke to Terry McGuire, senior vice president of marketing for HALO Branded Solutions, No. 4 on the list…