The Magnet Group, Washington, Mo., announced the promotion of Tricia Piontek to senior vice president and general manager of The Magnet Group Brands. Piontek was hired in 2001 as a customer service representative, and has held a variety…
Italian fashion brand Dolce & Gabbana is looking to get political with its latest T-shirt design. According to Business Insider, the company is selling a $245 T-shirt that reads “#Boycott Dolce & Gabbana.” The T-shirt’s unveiling also came with a video showing a fake protest with models wearing the…
Every year, Promo Marketing releases its Top 50 Distributors list. To give you some insight into what it takes to make it to the top, we spoke to Jo-an G. Lantz, MAS CIL, CEO of Geiger, No. 6 on our list…
In can be difficult to predict how the internet will react to your every move. Scientist Katie Hinde thought she was taking a stand against sexism, but ended up the subject of an internet witch hunt, according to Mashable. Hinde was in a Target store when she noticed all the children’s NASA shirts were in…
While the media tends to focus on Melania Trump’s fashion choices, it looks like President Trump’s youngest son is the trendsetter of the week. According to USA Today, Barron Trump wore a T-shirt on the South Lawn of the White House, and managed to send consumers flooding…
This is the fourth annual list of #Online18 most influential people in the industry. Each year, I tweak the approach and attempt to identify at least one-third new influencers. This year, that was tougher than ever, as so many people on the 2016 list are still delivering great engagement. Engagement is the primary driver of…
Last week, BIC Group announced that it plans to sell BIC Graphic North America and its Asian sourcing division to an affiliate of H.I.G. Capital, a global U.S. private equity firm. Promo Marketing reached out to Emmanuel Bruno, vice president/general manager of BIC Graphic North America for more information on the topic. Promo Marketing: Can…
With an increasing number of consumers lacing up their sneakers and tracking their fitness efforts, it’s no surprise that wearables are seeing a huge surge. In 2015, 39.5 million U.S. adults…
Prime Line, Bridgeport, Conn., launched its Power Of 3 summer sales contest today, offering distributor salespeople an opportunity to earn a gift card for each order of $2,500 or more placed with Prime Line or Jetline between June 13 and July 31, 2017. Prize details and program rules are posted here. Distributors can choose from…
Depending on one’s time zone, summer will commence a week from today or next Wednesday, but we East Coast occupants, especially those in Promo Marketing’s Philadelphia environs, could claim…