Prime Line, Bridgeport, Conn., launched a fully redesigned website for its Jetline value line—jetlinepromo.com—featuring faster loading speed, improved search and navigation, one-click action for real-time inventory queries and shipping quotes, personalized pricing for logged-in users, and responsive design that enhances the mobile user experience. The site utilizes a streamlined design with dropdown navigation menus, enabling…
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Trends from the PPAI Expo 2017
As the PPAI Expo in Las Vegas came to a close, and we hopped on planes and returned to normalcy, it was easy to look back and feel overwhelmed by an event that offered so much. Along with dozens of meetings and seminars, we flocked to Vegas primarily to see the latest and greatest products—and…
‘Trainspotting’ Sequel Chooses Life for Merchandise
Fans of the movie “Trainspotting” probably know Ewan McGregor’s character’s “choose life” monologue. While the speech goes off the rails a little and ventures into areas that some might not consider “choosing life” (i.e. drugs, junk food, excessive television addiction), it’s a catchy phrase for a wildly popular movie. For the release of the sequel,…
YETI Coolers Is Suing Two More Companies for Selling Knockoffs
Remember how YETI Coolers sued Wal-Mart over infringing on drinkware patents? Well, the high-end outdoor product company is taking legal action again, this time suing two companies for making products that are “confusingly similar” to its own. YETI Coolers filed a suit last week against Axis Cups and Bayou Ice Boxes, hoping to force the…
PPAI Names Sen. Gary Peters 2017 Legislator of the Year
Promotional Products Association International (PPAI), Irving, Texas, has selected Sen. Gary Peters (D-Mich.) as the association’s 2017 Legislator of the Year. The award will be presented during the PPAI Legislative Education and Action Day (LEAD), April 26 to 27, 2017…
Supreme Court’s Vote on Components of Cheerleading Uniforms Could Cause Dilemmas for Promo Distributors
Though gravy gratifies many as an adornment for pasta, it is definitely not a necessity for enjoying the doughy delight. Similarly, from a fashion perspective, the lack of design components does not deem an article of clothing lackluster. While debating nutritional choices might sound appealing to members of the U.S. Supreme Court, they took the…
Adidas Ventures Into On-Demand, Customized Apparel
If consumers had it their way, they would customize a piece of clothing and have it ready immediately. This might seem like a futuristic desire, but it turns out, Adidas is on the ball. According to…
Is Bulletproof Clothing Going Mainstream?
Bulletproof clothing mostly is reserved for law enforcement officials. However, it turns out a man named Miguel Caballero has been outfitting the world’s VIPs with trendy bulletproof clothing for years. According to CNN, Caballero has long created bulletproof threads for A-list customers, like Michael Bloomberg, Steven Seagal, King Fernando and, rumor has it, Barack Obama. “We…
United Airlines Under Fire for Barring Girls in Leggings
With athleisure continuing to dominate the apparel market, it’s no surprise that leggings are the latest staple in airport style. But a fierce internet war has been raging this past week after a United Airlines…
How to Capitalize on the Power of Promotional T-shirts
Promotional T-shirts are the core piece of gym looks, boardroom meetings, lazy Sunday loungewear and everything in between. Although the classic T-shirt dates back to the early 1900s, this…
