Magic Concepts’ highly interactive, folding shapes are now being offered to North American distributors through WorldSource, the overseas sourcing division of Polyconcept North America, a leader in the promotional products industry. Ten basic shapes are offered with a lead time of three weeks from approval and a minimum order quantity of just 500 pieces. The shapes offered include cubes in four sizes, a calendar cube, cans in two sizes, diamonds in two sizes and the credit card-shaped Magic Card. Artwork templates for each shape are available, making it easy for distributors to design and order each of these folding shapes.
The promotional market was introduced to Magic Concepts in 1990, and its products have since become an integral part of the advertising mix for over 50 percent of the world’s largest brands, including well-known brands in the automotive, pharmaceutical, beverage and other consumer industries. Magic Concepts maximize advertising space and their multisensory messages have been demonstrated to be more engaging and memorable, achieving up to triple the brand recall effect of promotional products.
“We’re very pleased to offer our distributors Magic Concepts’ powerful promotional solutions,” said Sam DiBiase, vice president of sales at Polyconcept North America. “WorldSource has established our program to make artwork submission simple and lead time short so customers can easily capitalize on the branding benefits of these interactive products.”
WorldSource offers Magic Concepts through a partnership with Intermed, which is owned by Polyconcept, the European parent company of Polyconcept North America. Visit leedsworld.com/worldsource to learn more about the 10 Magic Concepts designs that are available now.
