“I would argue we’re in the golden age of digital production printing,” Marco Boer told a jam-packed crowd of attendees at the 14th annual Inkjet Summit in San Antonio, Texas, this week. Boer explored the state of the production inkjet space by sharing some of the shifting patterns in consumable usage and segments, as well as production continuous-feed and cutsheet inkjet page volume.
Boer, who is president of IT Strategies and conference chair, explained that the printed product is shifting toward more of a luxury product with print service providers acting as guides, proving to customers why print matters, leaning into the role of partner.
Boer shared some challenges facing the printing industry right now, including tariffs, geopolitical uncertainties, and inflation. These challenges cause unpredictable orders; smaller and more frequent orders; and rising costs that lead to a need for automation and efficiency gains. All of these complications give rise to the growing need for partnerships, both from print service providers to their customers, and from OEMS to the print service providers
Read this full article on Printing Impressions, a publication of PRINTING United Alliance, ASI’s strategic partner.
