Crystal D, the awards supplier based in St. Paul, Minn., launched the Lead Aviator automated marketing system last month.
The Lead Aviator automated marketing system allows dealers to create email marketing campaigns that deliver professionally-written content out to their prospects on a consistent basis. This allows dealers to maintain visibility with prospects throughout the buying cycle.
Dealers are encouraged to use the Lead Aviator automated marketing system to:
- Keep their pipeline full
- Attract and engage new prospects
- Stand out from the competition
- Stay in touch with customers
Dealers maintain full control over their email marketing campaigns by customizing pre-built email templates with their name, brand, and contact information. Each email includes targeted marketing messages that drive leads to the dealer’s awards website to browse for recognition awards and request information.
In addition to email marketing, dealers have access to dynamic system modules and selling tools, including:
- Social media campaigns
- Metric reports in real-time
- Awards website
- Electronic and print collateral
- Downloadable end-user PDF’s
The Lead Aviator automated marketing system is available to customers of Crystal D. Dealers can learn more about the system by visiting www.leadaviator.com or contacting their Account Manager at 800-544-1131. Once approved, dealers can launch a year-long email marketing campaign in roughly 1-2 hours.
For more information, visit www.crystal-d.com.
