Arden, North Carolina-based Windswept Marketing offers Indirect Embroidery, which bonds logos to almost any kind of apparel, in any place—like the bill of a hat, jean pockets, shirt pockets and collars, bags, portfolios, neoprene, and other areas that cannot be “hooped” by standard embroidery.
Because Indirect Embroidery adheres to the outside of an item (as opposed to threading through the item), it eliminates the uncomfortable scratch and heavy, puckered look of traditional embroidery. Indirect Embroidery is just as durable as traditional embroidery, and is washing machine and dryer safe.
Additionally, traditional embroidery often requires ordering in large runs, which means branding the actual clothing up front and purchasing excess inventory. Indirect Embroidery allows small runs and the ability to attach a logo to an item as needed.
Licenses for this patented process are available. Windswept Marketing will supply licensees with the knowledge and equipment to perform this process for clients.
For more information, visit www.windsweptmarketing.com.
