Americraft Products, St. Louis, has changed its name to One 29 Promotional. One29—referencing the last three numbers of its zip code—is the newly launched retail division of select products from the Americraft product line. In an effort to streamline the marketing and branding strategy, the company decided to merge the two brands.
Moving forward, One29 will operate a retail and promotional division. The One29 retail line will be sold at select major retailers.
The MSRP of One29 Retail will be significantly higher than One29 Promotional. One29 Promotional will continue to sell exclusively through promotional distributors, and will not be selling direct to consumer.
The company expressed excitement about the brand awareness its new retail line and name change will create for its promotional line, and thanked its customers for their business and support of the USA-made movement.
For more information on One29 Promotional visit www.one29promo.com.
