Axis Promotions, New York City, announced that Rob Watson has joined the company as vice president of e-commerce and marketing. Within this role, Watson will be responsible for the expansion of Axis Promotions’ robust e-commerce and on-demand capabilities, while enhancing marketing communications.
“I am honored and excited to join the Axis leadership team,” said Watson. “The commitment of the company to creativity, client service, culture and product safety is what makes Axis one of the top companies in the industry. I look forward to building upon the success of the organization in 2018 and beyond.”
Watson comes to Axis Promotions with more than 10 years of industry experience. Most recently, Watson worked as global chief marketing officer for Outstanding Branding, where he led international marketing efforts across Hong Kong, London and the U.S.
“Rob’s technology experience, marketing skills and extensive industry knowledge make him the ideal person to help us expand our e-commerce and on-demand capabilities,” said Larry Cohen, president and CEO of Axis Promotions. “We are so fortunate to have him and are excited for him to take a leadership role at Axis.”
For more information on Axis Promotions, visit www.axispromo.com.