BIC Graphic, Clearwater Fla., announced it will support the Wounded Warrior Project (WWP) in a yearlong effort that guarantees a minimum donation of $100,000.
The supplier will donate $50,000 this month plus $2 for each order of select BIC Graphic products made in 2015. More than 200 items across all product categories are eligible and will be identifiable by a WWP logo in U.S. catalogs.
“Wounded Warrior Project is an admirable organization supporting our injured U.S. service members and their families,” said Emmanuel Bruno, vice president and general manager of BIC Graphic North America. “BIC Graphic is [in] the unique position of bringing awareness of this cause to the entire promotional products industry. We feel it is our duty to assist both active military and veterans, and hope the industry will support us in this effort.”
The Wounded Warrior Project, based in Jacksonville, Fla., serves warriors and their families with 20 free programs and services that engage warriors, nurture their minds and bodies, and encourage their economic empowerment with the goal of fostering a well-adjusted generation of injured service members.
The partnership with BIC Graphic will include trade print and online media placements, event sponsorships, social media and promotions.
For more information, visit www.bicgraphic.com and www.woundedwarriorproject.org.
