The West Palm Beach, Fla., location of Fully Promoted, previously known as EmbroidMe, celebrated the grand reopening of its first ever location, located at 1369 N. Military Trail on Wed., Jan. 24. Guests received a preview of the newly-rebranded location and its expanded services that have elevated the brand from specializing in custom-branded apparel to include a more robust list of marketing services. An official ribbon cutting ceremony with the Palm Beaches Chamber of Commerce kicked off the celebration.
The recent business name change from EmbroidMe to Fully Promoted was issued to better describe the full breadth of product and services offered to the local business community. The brand recognized a growing need for added marketing capabilities that went beyond customized apparel and promotional products. Fully Promoted will continue to offer these signature services along with other promotional products, printing services and digital marketing—providing a one-stop destination for businesses in need of marketing support.
“Fully Promoted takes the best of what we offered as EmbroidMe and leaps us forward on a faster growth trajectory,” said Joe Loch, president of Fully Promoted. “Our new vision was established to provide significant benefits for our customers and franchise owners, allowing them to succeed together.”
Upon visiting, guests were entered in a drawing to win a $250 gift certificate for any Fully Promoted products or services.
Franchise business owner Ben Bassett has been a resident of the Palm Beaches for more than 30 years, and was employed as an engineer and a division general manager by C-MAC Industries prior to launching his own business. Since joining the EmbroidMe brand in 2002, his passion has always focused on servicing the local business community and improving their businesses with effective marketing tools for their own continued growth and success. Bassett believes that this name change broadens the scope of the marketing services to encompass all that the brand has to offer.
“We take pride in helping our clients grow their brand awareness through ongoing local business partnerships while delivering superior quality and customer service,” Bassett said. “Making the switch from EmbroidMe to Fully Promoted provides us and our clients with even more tools to accomplish this.”
For more information about Fully Promoted, visit www.fullypromoted.com.
