HALO Branded Solutions, Sterling, Ill., recently concluded its annual National Sales Meeting with record attendance of more than 300 of the company’s top account executives and more than 200 supplier personnel from HALO’s Preferred Supplier Program at The Omni Nashville in the heart of the Music City.
More than 140 top industry suppliers participated in education sessions over two days, along with a single-day trade show exclusively for the HALO team. HALO provided training from noted national experts on maximizing trade show impact and creating strategic sales plans with additional focus on HALO’s internal business growth efforts, including an introduction to the recognition market through HALO’s acquisition of Michael C. Fina Recognition earlier this year.
Evening events included live entertainment from marquee country bands, an opening gala at the Country Music Hall of Fame, and NashVegas—a casino-themed night complete with professional dealers and thousands of dollars in prizes.
“Each year, we set the bar for the best sales meeting in the industry higher, and each year our team—our account executives, our staff and our suppliers—exceeds our expectations,” said Jim Stutz, executive vice president of business development for HALO Branded Solutions. “Everyone left informed, enthused and excited for the second half of the sales year!”
“HALO meetings create so much positive sales inertia,” said Kim Brockschmidt, vice president of major accounts for Gemline, Lawrence, Mass. “Their sales force is creative. The HALO staff is attentive, and the entire focus of the week was how to build sales with key suppliers like Gemline.”
For more information on HALO Branded Solutions, visit www.halo.com.
